Original title: Segmentace automobilového trhu ve vybrané firmě
Translated title: Automotive market segmentation in the chosen company
Authors: BUREŠOVÁ, Hana
Document type: Master’s theses
Year: 2008
Language: cze
Abstract: [cze] [eng]

Keywords: car; customer; market; research; segmentation; automobil; segmentace; trh; výzkum; zákazník
Citation: BUREŠOVÁ, Hana. Segmentace automobilového trhu ve vybrané firmě. České Budějovice, 2008. diplomová práce (Ing.). JIHOČESKÁ UNIVERZITA V ČESKÝCH BUDĚJOVICÍCH. Ekonomická fakulta

Institution: University of South Bohemia in České Budějovice (web)
Document availability information: Fulltext is available in the Digital Repository of University of South Bohemia.
Original record: http://www.jcu.cz/vskp/9527

Permalink: http://www.nusl.cz/ntk/nusl-49386


The record appears in these collections:
Universities and colleges > Public universities > University of South Bohemia in České Budějovice
Academic theses (ETDs) > Master’s theses
 Record created 2011-08-22, last modified 2023-01-15


No fulltext
  • Export as DC, NUŠL, RIS
  • Share