Original title: Návrh marketingové strategie pro vybranou společnost TPK, spol. s r.o.
Authors: Kučerová, Dominika
Document type: Bachelor's theses
Year: 2013
Language: cze
Keywords: analýza prostředí; komunikační mix; marketingová strategie

Institution: Mendel University in Brno (web)
Document availability information: Available in the digital repository of Mendel University.
Original record: http://is.mendelu.cz/zp/index.pl?podrobnosti=49797

Permalink: http://www.nusl.cz/ntk/nusl-169090


The record appears in these collections:
Universities and colleges > Public universities > Mendel University in Brno
Academic theses (ETDs) > Bachelor's theses