National Repository of Grey Literature 2 records found  Search took 0.00 seconds. 
Business plan
Zahrádková, Martina ; Krause, Josef (advisor) ; Štamfestová, Petra (referee)
Thesis deals with making of a business plan for a bakery, which is focused rye and fermentation products. Main goal of this thesis is to evaluate operation efficiency and viability of a small bakery, which delivers only to five parts of Prague. Methods and techniques used to create a business plan are presented in theoretical part and used in practical part thereafter.
Analysis of healthy food advertisements
Zahrádková, Martina ; Chytková, Zuzana (advisor) ; Říha, David (referee)
The thesis deals with the expression of health in advertisements. It analyses individual advertisements through semiotic analysis, which is divided into several parts. First of all it analyses the effect of advertisement, its linguistic contents and the meaning of the advertisement. At the end these advertisements are compared and motives are chosen, which connect all of these advertisements. The result is a picture of health, as it is presented in advertisements.

See also: similar author names
6 ZAHRÁDKOVÁ, Marie
6 Zahrádková, Marie
4 Zahrádková, Michaela
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