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Perception of Attractiveness of Poland as a Tourism Space by Population of Czechia
Kubín, Ewa ; Vágner, Jiří (advisor) ; Siwek, Tadeusz (referee) ; Kowalczyk, Andrzej (referee)
The doctoral thesis is devoted to analyzing the perception of attractiveness of Poland as a tourism space from the perspective of Czech citizens in a broader context of mutual Czech -Polish relations in tourism. The thesis is primarily based on theoretical concepts of geography of tourism and at the same time it also follows other geographical and scientific disciplines. The methodological framework of the thesis benefits from the openness and multi-disciplinary nature of tourism. Part of the thesis was created using traditional methods and techniques applied in geography, among others: questionnaire research among students, structured interviews with employees of travel agencies, semi-structured interviews with representatives of the Polish governmental institutions, and analyses of the Internet and printed sources. Additionally, there were utilized methods and techniques used more frequently in other disciplines, including: Delphi method, SWOT analysis, mystery shopping, analysis of travelogues, Internet sources of information about Poland, and content of textbooks. The empirical part of the thesis serves to realize four main aims. The most important aim of thesis can be considered the identification and evaluation of opinions of selected groups of Czechs on the attractiveness of Poland as a...
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Tourism destination development - Bedřichov in Jizera Mountains
Němeček, Petr ; Fialová, Dana (advisor) ; Kubín, Ewa (referee)
The goal of this thesis is to evaluate the current state of Bedřichov from the perspective of tourism and draw the attention to the threats and opportunities stemming from its potential further development. This thesis employs the Tourism Area Life Cycle (TALC) model, firstly applied to Bedřichov itself and later compared to Špindlerův Mlýn. This method allows for the analysis of the current position of Bedřichov in its life cycle as well as its expected development. The outcome of this thesis should be beneficial in the evaluation of further development in Bedřichov with respect to the ecological sustainability in the region.
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