Original title: Symbolika strachu v reklamě
Translated title: Symbolism of Fear in the Advertising
Authors: Schlechterová, Sandra ; Hájek, Václav (advisor) ; Tomková, Denisa (referee)
Document type: Bachelor's theses
Year: 2024
Language: cze
Keywords: advertising; aging; emotions; fear; old age; stereotypes; symbolism; emoce; reklama; stereotypy; strach; stárnutí; stáří; symbolika

Institution: Charles University Faculties (theses) (web)
Document availability information: Available in the Charles University Digital Repository.
Original record: http://hdl.handle.net/20.500.11956/189120

Permalink: http://www.nusl.cz/ntk/nusl-615306


The record appears in these collections:
Universities and colleges > Public universities > Charles University > Charles University Faculties (theses)
Academic theses (ETDs) > Bachelor's theses