Original title: Podnikatelský záměr - rozšíření internetového obchodu o kamennou prodejnu
Translated title: Business Plan - Expansion Of An Online Store By A Local Premised Store
Authors: Kučera, Ondřej ; Navrátil, Jaroslav (referee) ; Rompotl, Jaroslav (advisor)
Document type: Master’s theses
Year: 2017
Language: cze
Publisher: Vysoké učení technické v Brně. Fakulta podnikatelská
Abstract: [cze] [eng]

Keywords: competition analysis; Entrepreneurial project; financial plan; marketing strategy and objective; SLEPT analysis; SWOT analysis; analýza konkurence; finanční plán; marketingová strategie a cíle; Podnikatelský záměr; SLEPT analýza; SWOT analýza

Institution: Brno University of Technology (web)
Document availability information: Fulltext is available in the Brno University of Technology Digital Library.
Original record: http://hdl.handle.net/11012/67042

Permalink: http://www.nusl.cz/ntk/nusl-319187


The record appears in these collections:
Universities and colleges > Public universities > Brno University of Technology
Academic theses (ETDs) > Master’s theses
 Record created 2017-06-12, last modified 2019-03-28


No fulltext
  • Export as DC, NUŠL, RIS
  • Share