Original title: Podnikatelský záměr - založení nové firmy
Translated title: Business Plan - Establishment of a New Company
Authors: Kučera, Ondřej ; Novák, Zdeněk (referee) ; Rompotl, Jaroslav (advisor)
Document type: Bachelor's theses
Year: 2014
Language: cze
Publisher: Vysoké učení technické v Brně. Fakulta podnikatelská
Abstract: [cze] [eng]

Keywords: balance; competition analysis; Entrepreneurial project; financial plan; marketing strategy and objective; SLEPT analysis; SWOT analysis; analýza konkurence; finanční plán; marketingová strategie a cíle; Podnikatelský záměr; rozvaha; SLEPT analýza; SWOT analýza

Institution: Brno University of Technology (web)
Document availability information: Fulltext is available in the Brno University of Technology Digital Library.
Original record: http://hdl.handle.net/11012/34034

Permalink: http://www.nusl.cz/ntk/nusl-248041


The record appears in these collections:
Universities and colleges > Public universities > Brno University of Technology
Academic theses (ETDs) > Bachelor's theses
 Record created 2016-06-03, last modified 2017-06-29


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