National Repository of Grey Literature 8 records found  Search took 0.01 seconds. 
Use of Product Price Discrimination in International Markets
Tempír, Stanislav ; Pavláková Dočekalová, Marie (referee) ; Luňáček, Jiří (advisor)
The thesis is aimed at making specific recommendations on price discrimination for a company operating in international markets. These recommendations are supported by calculations of purchasing power parity, price elasticity of demand and analyses of primary and secondary data from European markets. The thesis is structured in three main parts, the first dealing with the theoretical background, the second with the company and the selected markets and the last part with the recommendations themselves.
Demand and investment for jewellery at the time of economic crisis
Efimenko, Valeria ; Cahlík, Tomáš (advisor) ; Brechler, Josef (referee)
The consumer demand defines strategy and tactics of the organization of jewelry manufacture. The demand and its forecasting for short-term and long-term prospect is one of the major problems of marketing for the various organizations and firms. The demand size is influenced by price and non price factors which should be traced accurately on a constant basis by special departments of firms. My research question is how the demand for jewelry changes at the time of economic crisis. In this work a number of the major factors are identified which influence almost all buyers to get the jewelry. The concept of elasticity of demand has a direct bearing on the pricing policy of the companies. Therefore, considerable attention in this work is given to this economic category. In real life it is very difficult to obtain reliable and stable data on factors of cross elasticity to use it for pricing. The analysis carried out shows that price elasticity of jewels in most cases is low. Demand for luxury goods linearly depends on the personal income. The demand research accepts a special urgency in the conditions of the economic crises aggravating the competitive struggle between suppliers of jewelry. The world economic crisis has brought a rise in prices for gold and falling incomes of the population. It has led...
The Aplication of Microeconomic Aprroaches for Management of a Company
Martincová, Barbora ; Kubová, Pavla (referee) ; Luňáček, Jiří (advisor)
Bachelor thesis is devided into three parts. The first part is devoted to theoretical solutions like distribution of demand and supply, definition of financial analyse and statistical indicators (time series or two-dimensional data sets). In second part analyzes the company and I apply this theoretical solutions and in the last third part are describes suggestion for improvement.
The Identification of the Demand
Feldbabel, Vít ; Fotr, Martin (referee) ; Luňáček, Jiří (advisor)
The aim of this thesis is to work out demand for various kinds of commodities of current consumption by conducting a survey. From the polled data, a function of price demand elasticity of selected commodities is drawn up, on which suggestions to sellers for turnover maximization is based.
Mathematical Models of Demand
Trzaskaliková, Eva ; Půža, Bedřich (referee) ; Mezník, Ivan (advisor)
The diploma thesis deals with the analyses of demand using standard tools of engineering mathematics. Mathematical models of demand, both single and multi- factor are investigated. Elasticity of demand is applied for decision making in price policy. Problems of optimization of demand reflecting utility and budget constraints are under consideration. Constructions of demand curve and compensated demand curve are presented. The text is accompanied by illustrative examples aiming at methodical aspects of the work
Pharmaceutical market economics: Do public subsidies on pharmaceuticals cause their wasteful use
Petrmann, Milan ; Špecián, Petr (advisor) ; Koubek, Ivo (referee)
This diploma thesis deals with the question of whether do public subsidies cause wasteful use of pharmaceuticals, and if so then to what extent. The hypothesis is tested on the Czech republic data for the years 2005-2012. The biggest contributions are defining the health system as an intra-temporal problem, which tells us that lower values of discount rate implies higher level of wasteful use. I express the environmental issues, which are caused by unprofessional pharmaceutical disposal. You can find the price (-0,11), the income (-0,2) and the cross-price (-0,14) elasticity of demand for pharmaceuticals in the empirical part. These estimates are obtained with the help of the Kuhn-Tucker method. Using the 2OLS method Model 2 comes with the major findings. With 10% increase of public subsidies, consumers tend to waste 13,2% more pharmaceuticals.
Analysis of the determinants of amount of services ordered by clients of non-profit organization called Oblastní charita Strakonice
Turková, Kateřina ; Brožová, Dagmar (advisor) ; Babin, Jan (referee)
This bachelor thesis analyses the impact of selected factors on the amount of food delivery services ordered by 81 clients of non-profit organization called Oblastní charita Strakonice during the period from 1. 11. 2013 to 30. 10. 2014. Based on analysis by random effect method, the thesis confirms correlation of monthly number of ordered services with two explanatory variables: number of household members and grade of care subsidy. The analysis implies that increase of number of household members by one member leads to decrease of monthly number of ordered services by 2-3 tasks. On the other hand, increase of grade of care subsidy by one grade leads to increase of monthly number of ordered services by approximately two tasks. Other factors included to the models are not correlated with explained variable at level below alpha = 0, 1. Findings mentioned above are consistent with information said in the theoretical part of my thesis.
Analysis of own price elasticity of demand for alcoholic beverages - controlled experiment
Kalát, Petr ; Běláčková, Vendula (advisor) ; Špecián, Petr (referee)
Although statistical exploration says that demand for alcoholic beverages is price inelastic, using experimentally acquired data and focusing solely on one particular restaurant I have discovered that chosen beverages are in fact very price elastic. Controlling the price changes I was able to obtain unique data about demand for draft beer Staropramen, and wine as aggregate representation of white and red wine. Another part of research was focused on relations between several products, which found out that draft beer, spirits, black bottled beer and wine are in fact substitutes. Effects of day of the week, season and opportunity costs were also examined finding out positive influence of weekend and various effects of season depending on a kind of a beverage.