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Surveying of the \kur{I. glandulifera} and \kur{I. parviflora} occurrence on the chosen section of Želivka river.
URBAN, Miroslav
The aim of the study was to write a review of research literature on the invasion and in parallel to carry out research work on the subject myself. In the study I chose to focus two species of the genus Impatiens, namely I. glandulifera and I. parviflora. Then I chose a 7 km long stretch of the river Želivka in the Czech-Bohemian highlands to study and survey the population of these two species and plant association. Consequently I focused my study on the river biotope and the role of invasive species in it. It is known, that I. glandulifera and I. parviflora are invasive species which tends to cause disruption to native biotopes. The former forms homogenous arrays near river banks, the latter forms this arrays in forests. In my study I examined the following questions: a) Do river and brook plant association differ in species? b) Which species are correlated with I. glandulifera and I. parviflora and which composition species occur most frequently with the subject species? c) Have different level of shading any impact on species composition? I tested these hypotheses using Statistica 8 (Statsoft Inc. 2007) and CANOCO (ter Braak and Šmilauer 2002) programs. The conclusion is that river and brook plant association differ in species composition. River plant association is lower in plant diversity (Shannon-Wiener index is 0,7; Z = -2,82208, p = 0,004772). Species correlated with I. glandulifera and I. parviflora are detailed on Fig. 7., 8., 9., and 12. The last finding was that different level of shading have impact on species composition in river and brook plant association (Z - Tab. 6, p = 0,0002).
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Application of marketing instruments in the eshop e-profess.cz
PAPEŽ, Vladimír
The main aim of my Bachelor{\crq}s thesis was to suggest innovations in the e-shop known as Profess Consulting s.r.o. Those innovations were based upon the analysis of the current state of using marketing tools in this chosen retail subject. The analysis of the current state was done by studying the literature, creating and distributing a questionnaire and through guided interviews with the manager of this e-shop. When this analysis was completed, I was able give some recommendations for the improvement of the current state of this chosen e-shop. It{\crq}s necessary to simplify the running of this e-shop and create better goodwill.
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Looking for sense of life im the work of youth apprenticeship
PAREISOVÁ, Lenka
The work considers the finding of meaning of life of appretinces in relation to work. I gather the perspectives of today´s young people in comparison with perspectives of appretinces in Baťa´s system in the first Czechoslovak Republic time. The work has three main parts. The first part considers generally the problem of meaning of life - from the philosophical, psychological and sociological point of view. The second part analyses the work and its meaning for a man. The third part considers the education of youth and the stay of today´s educational system in comparison to Baťa´s youth and the outcome of my answer sheet about today´s appretinces
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Automotive market segmentation in the chosen company
BUREŠOVÁ, Hana
The main objective of my thesis was to carry out a automotive market segmentation.I have chosen the company ´Autocentrum Šmucler´, Ltd., as the object of my thesis. This firm deals with sale of new cars and also second-hand vehicles.I have devided my writing into a theoretical and practical part. In the theoretical part the meaning of the word ´marketing´, ´market´ and ´car market´ is explained, then everything concerning market segmentation in the concrete {--} its process, its procedure, its reason, its type, its effective criterions, market targeting and searching of a position in the market.In the practical part the automotive market segmentation is carry out. I have made a marketing research, in this case by the questionary survey. I have got all informations needed for each segment characteristics by the research.
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Healthy lifestyle of the individual - the way to the health of population
KUČEROVÁ, Eva
The bachelor thesis summarizes the basic information about healthy lifestyle and it deals with this issue. It presents categories regarding healthy lifestyle and it presents the current scientific findings and recommendations in the area. The theoretical part is aimed at areas of lifestyle. It deals with the factors affecting human health and their division with regards to their importance. It aims particularly at the four main elements, which include: nutrition, smoking, stress, alcohol drugs abuse. I selected the factors as they related to human decisions the most and that is why they are more dependent on human will. First of all I am dealing with nutrition, particularly its optimum composition and effect on health. I further focus on stress and its mental and physical impacts on people. At the end of the theoretical part I am dealing with the question what the impact of smoking and alcohol and drugs abuse is on the human body. In the practical part, the research results are presented, focused on the issue above. The research part of the thesis realized in form of a questionnaire deals with nutrition, smoking, physical activity and health care in general in people working in the South-Bohemian Region. During the research I found out that women are more interested in their lifestyle than men, but they rather invest time while men mostly invest money. The research further documents that in people with elementary education there is higher percentage of smokers than in people with higher education. In the area of nutrition I focused on the difference between nutritional habits of men and women. I found out that women's diet is usually healthier that that of men, mainly because they are more interested in the nutrition quality, compared to men who do not care for the nutrition quality much. Therefore my thesis shows how people working in the South-Bohemian Region care fore their health and how they are interested in their lifestyle.
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Research of biology knowledge of pupils finishing the compulsory education (year 9 of basic school and year 5 of eight-year grammer school
KAFKOVÁ, Lucie
ABSTRACT Doubravová L.: Research of the Natural History Knowledge of 9th Grade Elementary School and 4th Grade High School Pupils Diploma Thesis, 2011 This thesis presents the level of natural history latent knowledge of pupils who have completed compulsory education. The creation of a didactic test and giving it to pupils who finish attending the 9th grade of elementary school and 4th grade at high school are parts of this work. The thesis deals with the comparison of these two groups of respondents. Results evaluation is presented in words and also illustrated by tables and graphs. Supervisor: PaedDr. Radka Závodská, Ph.D. Department of Biology PF JU, Czech Republic
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Small architecture in Tábor region and its new mission
JÍRŮ, Petra
In this dissertation we seized less conspicuous attractions which are situated in the choice locations of Tábor landscape. We endeavoured to discover other possibilities of utilization of the chosen destination, despite our initial impression that the destination was fully used. The most important task of this thesis was to analyze natural, historical and natural interests of this region. After detailed research/analyzes/discussions we discovered that there are a lot of ``hidden{\crq}q attractions in the locality. These attractions deserve their renewal and more attention from their visitors. On the base of information were created suggestions and recommendations for development of this destination.
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COMMUNICATION AS THE PART OF NURSING CARE
FIALOVÁ, Hana
My final project was divided into two parts- theoretical and practical one. In the theoretical part I focused on the definition of communication itself as well as the communication in terms of nursing care. In the practical part I am dealing with the results of the socilogical research based on the questionnaire. I interviewed the nurses in the Rest centre in České Budějovice and Žďár nad Sázavou. I also worked with a great deal of interviews with the clients in these two institutions.
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Analysis of Consumer Behaviour in the Segment of Private Labels
KŘÍŽOVÁ, Edita
This thesis deals with the topic "Analysis of consumer behavior in the segment of private labels". Its main aim was to make an analysis of the Czech market with goods called "private label". Introductory part of the thesis contains a survey of theoretical knowledge from the sphere of marks, private labels, market research and consumer{\crq}s behavior. The second part deals with detailed description and analysis of the private labels{\crq} offer, an on-line research of consumers detecting consumer´s behaviour. In the final part of this thesis there are proposed certain steps pointing at the optimal and best solution for winning and afterwards keeping their consumer.
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