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Business Plan
Březinová, Petra ; Duchoň, Milan (referee) ; Bayerová, Vladimíra (advisor)
The bachelor thesis is a proposal of the business plan for creation of the company Pivovarské lázně Inc. which will provide massages, baths and wraps based on beer raw material. The company Pivovarské lázně Inc. will comprise two parts. The first part will be a beer spa and the second a restaurant and accommodation services. The company will be established based on a decision of two limited companies: the company Opatství Ltd. and company Cloistral brewery (Klášterní pivovar) Ltd. The business plan was designed based on an analysis which is a part of the bachelor thesis.
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Strategy of input of Centropen Company on Chinese market
Březinová, Petra ; Tripes, Stanislav (advisor) ; Dvořák, Jiří (referee)
The company Centropen should consider expansion into foreign markets due to domestic market saturation. Successful foreign market penetration is not possible without deep analysis of target country. The goal of this thesis is to formulate entry strategy based on 4C analysis that includes Competition, Country, Cost and Customers perspectives at the Chinese market. This analysis help answering two research questions. The first one is focused on entry requirements to the Chinese market, the second one is the identification of proper entry strategy to this market for Centropen. The analysis was done using public secondary data sources (databases of CzechTrade, Ministry of Foreign affairs Czech Rep., BusinessInfo, Sinovia or Sovereign) at first. Secondly, Chinese market experts (from CzechTrade and Mr. Hrdina from Zdas company) were interviewed. The results of analysis showed that the proper entry strategy seem to be an export with establishing a representative office in Shanghai. The product should be global with some specification for the Chinese market. The differentiation strategy based on quality production of blowing felt-tip pens can be the way for competitiveness.
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Business Plan
Březinová, Petra ; Duchoň, Milan (referee) ; Bayerová, Vladimíra (advisor)
The bachelor thesis is a proposal of the business plan for creation of the company Pivovarské lázně Inc. which will provide massages, baths and wraps based on beer raw material. The company Pivovarské lázně Inc. will comprise two parts. The first part will be a beer spa and the second a restaurant and accommodation services. The company will be established based on a decision of two limited companies: the company Opatství Ltd. and company Cloistral brewery (Klášterní pivovar) Ltd. The business plan was designed based on an analysis which is a part of the bachelor thesis.
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Preschool Teacher's social skills
BŘEZINOVÁ, Petra
This bachelor thesis mainly brings the information and findings about social acquirements of pre-school pedagogue. The theoretical part of the thesis is focused on description of demands for pre-school pedagogue, regarding to the actual demands of curriculum system of education. The description is also complete with demands on pedagogue from humanistic pedagogy point of view. The practical part consist description, progression and results from work observation of graduate teachers from Pedagogic faculty of South Bohemian University in Ceske Budejovice; branch of study Pedagogy for pre-schools. On the basis of these results and observations, benchmarks for social acquirements of good pre-school teacher are determined. The aim of the thesis on the basis of findings from special literature and practical observations establish social skills needed for a profession of pre-school pedagogue.
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