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Relationships between family and primary school
KOMÁRKOVÁ, Petra
The presented bachelor's thesis describes the relationship between a family and a primary school in a small town. The theoretical part focuses on the explanation of following terms: family and its types and functions, development of a child of early school age, school and its functions, primary school education, relationship between a family and a school, powers and responsibilities of family and school, position of parents with respect to school, cooperation of family and school and its forms and communication between family and school. The goal of the practical part is to carry out a research in a form of a semi-structured interview between primary grade teachers of a basic school and the pupils´ parents. The aim of the qualitative research is to find the common features of the cooperation, its benefits, the position of parents with respect to school and vice versa and influence of the parents on the educational process of the school.
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The proposal of CRM strategy in selected company
Gorolová, Pavlína ; Koliš, Karel (advisor) ; Kociánová, Jana (referee)
This thesis discusses the philosophy of customer relationship management. Main goal of the work is to analyze the processes in a specific company and to recommend a solution for customer relationship. Thesis is divided into three parts. Theoretical part presents readers with basic concepts of customer relationship management, its principles, development and strategy. Furthermore, pays attention to customer and their value. Methodical part defines the method of analysis, which is applicated in practical part. Practical part is focused on a specific company, on its introduction, history and analysis of internal and external environment. In conclusion of this thesis individual recommendations and improvement proposals are listed.
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CRM System Optimization
Fučík, Ivan ; Mildeová, Stanislava (advisor)
This thesis is focused on CRM solutions in small and medium-sized organizations with respect to the quality of their customer relationship. The main goal of this work is to design an optimal CRM solution in the environment of real organization. To achieve this goal it is necessary to understand the theoretical basis of several topics, such as organizations and their relationship with customers, CRM systems, their features and trends. On the basis of these theoretical topics it is possible to analyze current CRM solution in the organization. From the data obtained by the methods of observation and controlled interview it was possible to prepare a design for optimal CRM solution. This optimal solution comes also from user and organization requirements. The optimal CRM solution saves time and costs associated with current CRM solution and replaces existing and ineffective CRM tools.
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Global Economy Outlook - November 2016
Česká národní banka
The November issue of Global Economic Outlook presents the regular monthly overview of recent and expected developments in selected territories, focusing on key economic variables: inflation, GDP growth, leading indicators, interest rates, exchange rates and commodity prices. In this issue, we also focus on the relationship between the Brent crude oil price and the US dollar exchange rate over the last ten years. The results show that the inverse relationship between the Brent price and the nominal effective exchange rate of the dollar still applies, helping dampen fluctuations in the dollar price of oil in “non-dollar” economies.
Fulltext:  PDF; PDF
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Turnover of call centre employees
Rulík, Tomáš ; Michalík, David (advisor) ; Uhlář, Pavel (referee)
In this paper we deal with employee turnover of call centre operators in one particular company. To understand various causes of call centre operators turnover we have executed a qualitative as well as quantitative research. In the qualitative research we have interviewed 16 call centre operators focusing on the turnover causes from the view of the operators. Furthermore we have also interviewed all 3 members of the human resources department. These interviews concerned the functionong of that department as a whole. Finally, we have interviewed a former HR manager of this company, who have shared with us his views about the work, aim and future of the HR department. All these interviews have enabled us to understand what the causes of employee turnover are, and what the members of HR department deal with. In addition, we have executed quantitative research, in which we examined the relation between the rate of employee turnover and age, gender, reaching financial performance goals and work performance. The results of our studies show that there is no statistically significant relationship between age and the operator's termination of employment; length of employment and gender; the time before the termination of the employment relationship on the financial performance goals; nor time effect before...
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From Radioart to Musical Theatre
Jiřička, Lukáš ; KLÍMA, Miloslav (advisor) ; NOVOTNÝ, Pavel (referee)
This dissertation From Radioart to Musical Theatre aims at showing connections between seemingly different fields ? mainly sound-drama radioart, which in German is called Hörspiel, and musical theatre. In my dissertation, I try to define the characteristics as well as structural principles of text, space, sound, voice, acting, music and body in these transdisciplinary forms and genres, which have never retained any kind of purity in the traditional sense.In the analytical and introductory historical part of my dissertation, various seemingly different areas were introduced and discussed. These areas were musical or sound theatre in its general as well as specific form and its interrelation with sound installations, performance, radioart in form of Hörspiel, musical composition and sound art. In the following chapters, I used examples of several pivotal personalities from the German speaking area skilled in musical composition as well as directing and dramatics to present for instance the influence of musical structure on composition and other performing activities or the relationship of dramatic or literary model to its scenographic adaptation. The whole issue of relationships of disparate art forms is being showed on the examples of several artists ? directing composers who create these links thanks to their activity in various fields, as they intertwine musical and performing worlds on the level of structure, motifs and dramatics. The creators of such heterogeneous artworks using the strategy of the so-called negative dramatics are inherently split personalities - Heiner Goebbels, Helmut Oehring, Olga Neuwirth and Andreas Ammer. Goebbels as well as Oehring, Neuwirth and Ammer are able to make use of their experience with musical composition and/or work for the radio in the creation of musical performances in the way that they let particular composition techniques and staging be freely influenced by the knowledge of other media. Besides the above mentioned group of artists, I mention also other significant authors from the 20th and 21st century, who dealt with radioart, musical composition, collage and montage, performance and musical theatre - Bertolt Brecht, Dziga Vertov, Emil František Burian, Walter Ruttmann, John Cage, Karlheinz Stockhausen, Dieter Schnebel, Georg Katzer, Friedrich Schenker, FM Einheit či Laurie Anderson and Georges Aperghis. Without the influence of the last fifty year-history of radioart, musical theatre would certainly not be such an important form of alternative theatre and performing art as such. Especially nowadays, when thanks to the emancipation and stressing of sound at the expense of acting a new stage language is being created within musical theatre, and the form itself transforms into yet little analysed field of the so-called postspectacular or mechanical theatre without actors.
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Supplier management in automotive industry
Holubcová, Romana ; Štůsek, Jaromír (advisor)
In my thesis I deal with the process of Supplier management in automotive industry. Supplier - customer relationship is very important for a success both company and for the global development of the economy too. These relationships must be partnership and support the development of the companies and their each other businesses are beneficial for both sides. In my thesis I analyze current process of the supplier management in the company, what directly supply to OEM. Original Equipment manufacturing (OEM), is the final producer of automobiles, it is mean this company do not produce components but assemble supplied modules. I propose improvements and up-date the directive Strategic purchasing according to results from the analysis.
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Supplier management in automotive industry
Holubcová, Romana ; Štůsek, Jaromír (advisor)
In my thesis I deal with the process of Supplier management in automotive industry. Supplier - customer relationship is very important for a success both company and for the global development of the economy too. These relationships must be partnership and support the development of the companies and their each other businesses are beneficial for both sides. In my thesis I analyze current process of the supplier management in the company, what directly supply to OEM. Original Equipment manufacturing (OEM), is the final producer of automobiles, it is mean this company do not produce components but assemble supplied modules. I propose improvements and up-date the directive Strategic purchasing according to results from the analysis.
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Clinet segmentation in banking sector in CR
Macasová, Jana ; Tichá, Ivana (advisor) ; Šímová, Markéta (referee)
This thesis deals with the implementation and use of information technology to support customer relationship management and subsequent segmentation of clients in the banking sector in the Czech Republic. The aim of this study is to assess the effectiveness of the criteria for classification and segmentation of clients chosen subject of the banking sector and, depending on the observed facts to assess and evaluate the portfolio of products offered, ie. how effectively banks have targeted its products to individual customer segments.
The theoretical part includes familiarization with the issue of CRM (customer relationship management) and a detailed description of the partial fields, particularly focusing on individual processes and CRM technology. Then there is the approach and discussed the situation on the Czech market, the criteria for allocating market customers, targeting marketing strategies in relation to the marketing mix, and in the end it deals with the beginnings of the implementation of customer relationship management in banking.
The practical part is devoted to more segmentation in the banking sector, focusing on segmentation of customers according to segmentation criteria. Subsequently, we analyzed and discussed the situation in selected banks in the Czech Republic, focused on the distribution of clients according to their segmentation strategy and assessment target their banking products to individual client groups.
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Statistical analysis of defects in construction practice
Luska, Zbyněk ; Hlavsa, Tomáš (advisor) ; Michal, Michal (referee)
This thesis on statistical analysis of defects in construction practice deals with the assessment of defects which are monitored within the system of construction and technical prevention in the period from 2010 to 2013. We cannot consider as defects such matters arising from non-compliance with the contractual relationship between the sponsor and implementer of the building work, and that this does not contradict the building Act. This thesis aims to determine the defects in construction practice and the right tools, statistical analysis, and quality control methods to assess the state and evolution of defects, as well as to find links and dependence of defects on defined factors. The methodological part of the thesis is based on an exploratory statistical analysis of qualitative data, Pareto analysis, and also statistical testing of the hypothesis of independence using the chi-square test of independence in the pivot table. The strength of any relationship is tested under Cramér V. The output of the thesis is a list of the most frequently occurring defects in construction practice, a description of the defects, and their evaluation in terms of occurrence in time, within a defined territory, and the occurrence of a specific building construction.
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