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National Repository of Grey Literature 3 records found  Search took 0.00 seconds. 
Marketing Communication of a Real Estate Agency
 Hrdličková, Magdalena ; Pluháček, Stanislav (referee) ; Mráček, Pavel (advisor)
This thesis is devoted to a detailed treatment functioning realtor, it´s marketing mix, with special focus on service and especially the marketing communication of selected estate agents. This work is not only for learning purposes, but also as a potential aid in communication for the real estate agency.
Detailed record
Services Marketing
 Šutko, Oleksij ; Vokáčová, Lucie (advisor) ; Bejvl, Lukáš (referee)
The Bachelor thesis focused on using of marketing tools in the fitness center Fitness Power. The primary purpose of this study was based on the information gathered leading to formulate proposals and recommendations to increase customer satisfaction. Within the theoretical recourses based on the study and comparison of professional literature and internet sources are describe important theoretical concepts, which are related to marketing services. In the practical part there was investigated using of individual tools and amplification of marketing mix in Fitness Power. An important unit of the practical part was also researching of customer satisfaction with provided services, which was conducted by the survey. Based on the identified informations there were suggested changes and recommendations for improving the quality of provided services.
Detailed record
Marketing Communication of a Real Estate Agency
 Hrdličková, Magdalena ; Pluháček, Stanislav (referee) ; Mráček, Pavel (advisor)
This thesis is devoted to a detailed treatment functioning realtor, it´s marketing mix, with special focus on service and especially the marketing communication of selected estate agents. This work is not only for learning purposes, but also as a potential aid in communication for the real estate agency.
Detailed record

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