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Marketing Activities of Dalešické cukrářství
Vidlák, Vojtěch ; Mucha,, Martin (referee) ; Mráček, Pavel (advisor)
This Bachelor's thesis focuses on analyzing marketing mix of the company Dalešické cukráštví. The theoretical part speaks about basic concepts of marketing, marketing mix itself and his tools and differences in marketing mix between the company doing business in services and and the company outside of them. Analytical part introduces us the concrete chosen company, analysis of its marketing environment and marketing mix. Among solutions there are proposals to improve marketing mix of this particular company to gain more profit out of it and improve its functioning.
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The flat - building
Groh, Ondřej ; Sedlák, Radek (referee) ; Benešová, Romana (advisor)
The master’s thesis deals with the project documentation of a flat building with sweet-shop in Brno - Štýřice. The object is designed as a detached building without basement with four floors. Floor plan of the building is L-shaped, fitted into the equal terrain. In the first floor is a sweet-shop, cellar, stroller storage, waste storage and two flat units. In the other floors are flat units. The structural system is bricks, two-way. The building is covered with a flat roof.
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Commercial building
Tejkl, Jakub ; Mocová, Pavla (referee) ; Utíkalová, Ivana (advisor)
The master thesis „ Administrative object“ is processed as a project for building construction. The object is situated on plots No. 651/1 and 652/1 in the Brno. The building is designed to use for administration, 1 st floor is used for gallery, sweet-shop, newspaper shop and garrage. The house hasn´t cellar, it has 3 aboveground floors. The skeleton of construction is designed from reinforced concrete, walls are from brick-walled POROTHERM. Roofing is designed from reinforced concrete board. The building will be roofed with arched trusses with metal roofing. In 2nd and 3rd floor are situated offices, meeting rooms, conference halls and social background. The work includes the study of building and heat considerations.
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Business Plan for Establishment of a Sweet-shop
Malásková, Dominika ; Kuba,, Karel (referee) ; Hornungová, Jana (advisor)
The bachelor thesis focuses on the business plan for establishment of sweet-shop in Brno. In the first part are laid the theoretical foundations of the business plan. The analytical part of this thesis deals with analysis related to the business plan, also contains marketing research. The knowledge from the theoretical and analytical part is elaborated in the third part, where the business plan for the sweet-shop is elaborated. This plan shows the real situation of starting business.
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Business Plan for Establishment of a Sweet-shop
Malásková, Dominika ; Kuba,, Karel (referee) ; Hornungová, Jana (advisor)
The bachelor thesis focuses on the business plan for establishment of sweet-shop in Brno. In the first part are laid the theoretical foundations of the business plan. The analytical part of this thesis deals with analysis related to the business plan, also contains marketing research. The knowledge from the theoretical and analytical part is elaborated in the third part, where the business plan for the sweet-shop is elaborated. This plan shows the real situation of starting business.
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Marketing Activities of Dalešické cukrářství
Vidlák, Vojtěch ; Mucha,, Martin (referee) ; Mráček, Pavel (advisor)
This Bachelor's thesis focuses on analyzing marketing mix of the company Dalešické cukráštví. The theoretical part speaks about basic concepts of marketing, marketing mix itself and his tools and differences in marketing mix between the company doing business in services and and the company outside of them. Analytical part introduces us the concrete chosen company, analysis of its marketing environment and marketing mix. Among solutions there are proposals to improve marketing mix of this particular company to gain more profit out of it and improve its functioning.
|
|
|
The flat - building
Groh, Ondřej ; Sedlák, Radek (referee) ; Benešová, Romana (advisor)
The master’s thesis deals with the project documentation of a flat building with sweet-shop in Brno - Štýřice. The object is designed as a detached building without basement with four floors. Floor plan of the building is L-shaped, fitted into the equal terrain. In the first floor is a sweet-shop, cellar, stroller storage, waste storage and two flat units. In the other floors are flat units. The structural system is bricks, two-way. The building is covered with a flat roof.
|
|
|
Commercial building
Tejkl, Jakub ; Mocová, Pavla (referee) ; Utíkalová, Ivana (advisor)
The master thesis „ Administrative object“ is processed as a project for building construction. The object is situated on plots No. 651/1 and 652/1 in the Brno. The building is designed to use for administration, 1 st floor is used for gallery, sweet-shop, newspaper shop and garrage. The house hasn´t cellar, it has 3 aboveground floors. The skeleton of construction is designed from reinforced concrete, walls are from brick-walled POROTHERM. Roofing is designed from reinforced concrete board. The building will be roofed with arched trusses with metal roofing. In 2nd and 3rd floor are situated offices, meeting rooms, conference halls and social background. The work includes the study of building and heat considerations.
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