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Supply analysis of travel agency
Svobodová, Eliška ; Petrů, Zdenka (advisor) ; Herget, Jan (referee)
The thesis pursues the supply analysis of the travel agency Vivamonde. The first part defines the basic terms from the tourism, especially the terms connected with the legislative level of the operation of the travel agencies. There is generally characterized supply in the tourism industry placing emphasis on supply of the travel agencies. Practical part is dedicated to the description of the travel agency and of the analysis of its products and services.There is mentioned its narrow specialization on the destination of Turkey and there are shortly described resorts offered by Vivamonde. Holiday packages are analyzed in term of the type of the holiday package and offered transportation, accommodation and food and beverage service. In the last part of thesis are mentioned payment conditions and there is described the promotion and sales support of the travel agency.

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