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Strategic Analysis of Jihlava Radio
Kurcová, Kateřina ; Dvořák, Jiří (advisor) ; Pevná, Jana (referee)
Annotation The diploma thesis deals with the strategic analysis of Radio Jihlava. The aim of the thesis was to find out the contemporary situation of the firm and to suggest another strategy to it, which would be more successful in the competitors fight. The theoretical part is concentrated on explication of basic concepts from the strategic management field, explication of the concepts of strategy and strategic management, description of strategic analysis methods. This part is essential for elaboration of the practical part referring to the explained concepts and analyses. The described analyses are solved in the practical part. The analyses results should be the basic for a change or creation of a new company strategy. The conclusion of the diploma thesis generally evaluates the cotemporary company strategy and suggests a strategy change.
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Strategy of an Enterprise
Staněk, Filip ; Kovář, František (advisor) ; Koreš, Milan (referee)
The subject of this thesis is to process a future development strategy of a specific firm based on its strategy analysis. The thesis consists of theoretical and practical part, where the theoretical part describes methods and procedures, which are subsequently used in the practical part. The practical part then analyses external and internal environment of the company, based on which SWOT analysis is created. A proposal of the firm's future development is put together from the obtained data, which also corresponds with the mission and vision of the company, and is described further in more detail within the functional strategies of the individual strategy business units. At the end, the chosen strategy is evaluated from the perspective of suitability, acceptability and viability.
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Strategic management and development of business strategy
KLOUZALOVÁ, Martina
The aim of this thesis has been to assess the activities of strategic management in the production plant. An inspected object, the firm A, is engaged in cystom manufacturing for the general engineering industry. All the analysis (a financial analysis, a SWOT analysis, a STEP analysis) were performed between 2006 and 2008. On these basis were established assumptions of future develeopment. These assumptions affected the factors of external and internal environment of business. There were presented three options for future development, i.e. the destructions of competition, the cooperation with nex suppliers in the business growth, the improvement of the quality of thein products, in the cost reduction, in the quick fullfillment of contracts and in the timely payment from the customers. Only with these factors can be achieved positive economic results.
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Strategic management and development of the community
PODHRADSKÁ, Eliška
The aim of this work was to assess the current situation analysis in strategic management and development of township Křemže. In this thesis were analyzed as the PESTLE analysis, interest groups, SWOT analysis, budget analysis Křemže township and municipal cooperation. It was also carried out a survey and interviews with the township mayor Ing. Josef Troupe. In the discussion section after each analysis were evaluated and weaknesses were highlighted, including a proposal to address particular situations.
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Strategic Analysis of an Enterprise
Lískovcová, Jaroslava ; Dvořák, Jiří (advisor) ; Kovář, František (referee)
The thesis deals with the strategic analysis of external and internal environment of Retre, s. r. o., which operates on the czech market in the field of laundering. The main line of business is laundering, smoothing and collecting of textile and clothing for chemical cleaning. The theoretical part describes basic terms necessary for understanding of broader connections. Terms like strategic management, strategy, strategic thinking etc. are defined here. In a separate chapter there is a description of the process of marketing research , of gathering of the necessary information (marketing information system) and the description of the individual analyses of external and internal environment. In the practical part the company Retre, s. r. o -- laundry and drycleaner's is analysed using these individual analyses. Based on the gathered information, its current situation and its position on the market is assesed and suitable measures for improvement are proposed.
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The relationship of Enterprise Architecture and strategic management
Vašíček, Václav ; Gála, Libor (advisor) ; Matějovský, Jan (referee)
Enterprise Architecture is so far the highest development step in IT's architectural description of enterprises. At the beginning, just technological architecture existed. However, with the quickly growing complexity of IT other domains occurred, that had to be described. Information or application architectures can serve as examples. IT then realized, that it needed to add to its IT architectures a business view and consequently the discipline Enterprise Architecture came into being. Strategic management is crucial for the development of each enterprise. The thesis focuses on the strategic management of business and the strategic management of IT. The strategic management of business consists of a business strategy and an operating model. To the strategic management of IT then belongs an information strategy and IT governance. Business-IT alignment further explores and ensures the accord between the strategic management of business and the strategic management of IT. The aim of the thesis is to describe the relationship of Enterprise Architecture and the different forms of strategic management and to express to which rate Enterprise Architecture supports them. The explored relationships are: - The relationship of Enterprise Architecture and business strategy - The relationship of Enterprise Architecture and operating models - The relationship of Enterprise Architecture and information strategy - The relationship of Enterprise Architecture and IT governance - The relationship of Enterprise Architecture and business-IT alignment The goals of the thesis are reached via theoretical research and subsequent deduction. The author's personal asset consists of creating a hierarchical model of Enterprise Architecture, of defining Enterprise Architecture's reaction to business strategies, of modifying the methodology MMDIS in respect of information strategy, of depicting, how Enterprise Architecture can be used in IT governance, of illustrating, where Enterprise Architecture contributes to business-IT alignment and of assessing, to which rate Enterprise Architecture supports the different forms of strategic management.
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Possibile Funding for a Rybna nad Zdobnici's Project
Tomášová, Zuzana ; Kačín, Radovan (advisor) ; Pělucha, Martin (referee)
The purpose of this document is to create a project of duct reconstruction and sewerage construction for village of Rybna nad Zdobnici. This project should enable funding of the aims of the village from public resource. Theoretical part of this document deals with strategic management and describes Program rozvoje venkova and Operational Programme Environment. Both focus on the possible funding of this kind of projects. Project was elaborated in practical part of this document.
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Analýza příčin neúspěchu při podnikání v malé a střední firmě
Poživilová, Petra ; Černá, Jitka (advisor) ; Vojík, Vladimír (referee)
Diplomová práce je zaměřena na analýzu malého textilního podniku. Práce zahrnuje charakteristiky malých a středních podniků, metody strategického managementu a základy krizového řízení. V práci je popsána současná situace na textilním trhu a nástin jeho budoucího vývoje. V práci jsou analyzovány silné a slabé stránky podniku, příležitosti a hrozby pomocí SWOT analýzy. Diplomová práce je dále zaměřena na analýzu možných příčin neúspěchu při podnikání na textilním trhu.
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