National Repository of Grey Literature 2 records found  Search took 0.00 seconds. 
The Proposal of Promotion for a Starting Graphic Firm
Richterová, Lenka ; Voráč, Ondřej (referee) ; Mikulec, Luděk (advisor)
The master´s thesis deals with the promotion of the firm called efF creative ateliér, that works in printing industry. This work is focused on analysis of marketing environment in and out of the firm and recognizes particular forms of marketing communication. On the basis of these analyses a new promotion for firm is suggested.
The Proposal of Promotion for a Starting Graphic Firm
Richterová, Lenka ; Voráč, Ondřej (referee) ; Mikulec, Luděk (advisor)
The master´s thesis deals with the promotion of the firm called efF creative ateliér, that works in printing industry. This work is focused on analysis of marketing environment in and out of the firm and recognizes particular forms of marketing communication. On the basis of these analyses a new promotion for firm is suggested.

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