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National Repository of Grey Literature

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Management and marketing of sport tourism events on the example of the segment of children SÜTTÖOVÁ, Kristýna The aim of my bachelor thesis is to substantiate the meaning of the segment of children in tourism and specify a selected sport and region. Based on the results of the analysis I design the product of tourism, which brings visitors to the selected region. Detailed record

Evaluation of supply of primary attractions for the segment of children in the tourism industry in the Czech Republic Kolumpková, Michaela ; Valentová, Jana (advisor) ; Hošek, Rostislav (referee) The aim of this bachelor's thesis is a comparison of supply of primary attractions in the tourism industry specialized in a segment of children in all regions of the Czech Republic. The supply is compared in terms of a number of the attractions and the complexity of the supply. The thesis is divided into three main chapters. The first chapter is theoretical and the terms of the tourism industry and primary attractions are characterized. The second chapter is also theoretical and is focused on leisure time and tourism of children, whereas needs and motivation of children are considered. The last chapter is practical and the supply of the primary attractions is evaluated in terms of the number of the attractions and the complexity of the supply. Then the supply is compared among the regions. Finally, the conclusion, which regions are more or less focused on the segment of children, is drawn and whether the number of children visitors in regions is influenced by the number of primary attractions for children. Detailed record

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