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THE USAGE OF SPORT NEWS SERVICE OF CZECH NEWS AGENCY FROM THE OLYMPIC GAMES IN VANCOUVER 2010 IN NEWSPAPER SPORT
Novotný, Ondřej ; Trunečková, Ludmila (advisor) ; Halada, Jan (referee)
The bachelor thesis "The usage of sport news service of Czech News Agency from the Olympic Games in Vancouver 2010 in the newspaper Sport" deals with a media coverage of extraordinary important sport event aiming to find out the extend of today's dependence of print newspapers on the service of the press agency. The research is based on the example of the Olympic Winter Games in Vancouver, one of the most important sport events of 2010, and it surveys the production of sport section of Czech News Agency and the only Czech newspaper focused on sport. The thesis is focused on comparison of the Olympics' news service in the agency and in the newspaper and it covers the period beginning one week before the start of the Olympics and ending one week after the end of the Olympics. It traces the amount of agency's news used by Sport and it finds out whether the newspaper regularly adopted specific kind of news. The thesis also explores whether the journalists in Sport somehow worked more on the agency news or left them in their original form. In the times of on-line media expansion when the on-line news servers use the service from agencies very frequently, the newspaper should not just copy the news from the Czech News Agency. Consequently, the thesis focuses on the approach of the newspaper to agency's...
Printed newspapers and the Internet news and commentaries
MATUROVÁ, Markéta
The aim of this project is to contribute to the extending of the knowledge of intercultural communication. Since this area is very extensive we will deal only with the problems of intercultural communication in general and we will also cover its application in printed newspapers. One of the other project aims will be a detailed analysis which will show how intercultural communication is being reflected in today?s Czech daily newspapers ( Mladá fronta Dnes, Lidové noviny, Hospodářské noviny, Právo). Comparing with a different type of daily press (e.g. tabloids Blesk and left-oriented Haló noviny) could also be interesting. The language analysis of collected and sorted out material will form the basis of the thesis. The analysis will not comprise only the lexical means but I would also like to draw attention to the metaphorical phrasing (phrasemes) which represents very important part of journalistic style.

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