National Repository of Grey Literature 2 records found  Search took 0.00 seconds. 
Customer satisfaction analysis at MANN+HUMMEL (CZ) Přibyslavice
Kirchdorferová, Alena ; Březinová, Veronika (referee) ; Chalupský, Vladimír (advisor)
This master's thesis is concerned with the analysis of customer satisfaction with the company MANN+ HUMMEL (CZ). In the theoretical part it is concerned with the explanation of the fundamental terms which connect with these problems and methods of satisfaction recognition. Then the company characterization and present conditions of the solution to these problems follow. In the practical part there is customer satisfaction determined by the questionnaire method in combination with direct interviews with the customers. The questionnaires are subsequently evaluated. The proposals arise from the research results. They should bring improvement in customer satisfaction, including the introduction of the cost of the implementation of these steps.
Customer satisfaction analysis at MANN+HUMMEL (CZ) Přibyslavice
Kirchdorferová, Alena ; Březinová, Veronika (referee) ; Chalupský, Vladimír (advisor)
This master's thesis is concerned with the analysis of customer satisfaction with the company MANN+ HUMMEL (CZ). In the theoretical part it is concerned with the explanation of the fundamental terms which connect with these problems and methods of satisfaction recognition. Then the company characterization and present conditions of the solution to these problems follow. In the practical part there is customer satisfaction determined by the questionnaire method in combination with direct interviews with the customers. The questionnaires are subsequently evaluated. The proposals arise from the research results. They should bring improvement in customer satisfaction, including the introduction of the cost of the implementation of these steps.

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