National Repository of Grey Literature 2 records found  Search took 0.00 seconds. 
Marketing Strategy Proposal of the Firm
Weiterová, Klára ; Buzek, Jaroslav (referee) ; Novák, Petr (advisor)
The bachelor's thesis presents the analysis of problems arising in connection with the expansion proposition of a company operating in the field of constructional mechanization. A proposition and measures are contained in the paper. These precautions shall enable the company to strenghten its competitiveness in the region of southern moravian the respective area of business.
Marketing Strategy Proposal of the Firm
Weiterová, Klára ; Buzek, Jaroslav (referee) ; Novák, Petr (advisor)
The bachelor's thesis presents the analysis of problems arising in connection with the expansion proposition of a company operating in the field of constructional mechanization. A proposition and measures are contained in the paper. These precautions shall enable the company to strenghten its competitiveness in the region of southern moravian the respective area of business.

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