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Finding the technique of descending and turning the public in the Czech Republic
HRŮŠA, Albert
This bachelor's thesis was supposed to be focused on finding out the applied techniques of descending and turning the public in the Czech mountains. The method of observation using a recording device was to be used for the research. During the observation, a short video recording of each of the skiers was to be made. With the help of the obtained materials, not only the representation of individual techniques would be evaluated, but also the correctness of their implementation. The next point was to compare the information obtained with the diploma thesis of Jan Nohava from 2006, which would lead to finding out what changes and what dynamics of development skiing has taken over the last fourteen years. Unfortunately, due to the global coronavirus crisis and established government measures, it was not possible to conduct research. As an alternative solution, a detailed analysis of individual techniques of downhill skiing and conditions in selected ski resorts and the shooting of sample videos of individual techniques were chosen, which were to be included in the original evaluation.
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Spokojnosť a lojalita klientov cestovného ruchu
Bédiová, Monika
The dissertation deals with the detection of the relationships between satisfaction and loyalty factors of tourism clients. A structural equation model (SEM) based on these relationships is also included. Dissertation provides a comprehensive overview of the methods dealing with the satisfaction and loyalty of tourism clients. This thesis describes the main factors influencing clients'satisfaction with and loyalty towards a selected type of tourist destination. The result of the qualitative research is a mental map that depicts the relationship between the determinants of customers satisfaction and loyalty; and service providers in a selected type of tourist destination. The data of quantitative research is evaluated using the higher statistical methods which provides a base for creating a structural equation model. Results can be used as a starting point for further research of the subject of satisfaction, loyalty of clients and for the use of the structural equation model in various areas of tourism.
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Analysis of winter tourism supply in Switzerland
Janotová, Monika ; Vaško, Martin (advisor) ; Abrhám, Josef (referee)
The aim of this thesis is to analyze winter tourism supply of Switzerland and subsequently compare this destination with other Alpine countries, e.g. on the basis of number of visitors, ski resorts or price level. The analysis focuses on finding out why or why not tourists visit Switzerland, alternatively why they prefer other Alpine countries. The comparison of countries was made on the basis of individual statistics of each country. Additionally, research was conducted within which respondents expressed their preferences regarding Alpine countries. The final part of this thesis presents a SWOT analysis of Switzerland as winter tourism destination.
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