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National Repository of Grey Literature 2 records found  Search took 0.00 seconds. 
Group buying effects on lodging industry and food and beverage services
 Nováková, Petra ; Jenčková, Jiřina (advisor) ; Petrů, Zdenka (referee)
This bachelor thesis is about group buying and its effects on image of lodging industry and F&B services. First chapter describes history of group buying and contemporary situation of group buying in the Czech Republic. Next one deals with hotels, motels, guest houses, restaurants and their way of promoting on group buying websites. Last chapter is about practical research, most of all about questionnaire and interview with people, who are interested in.
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Analysis of the development of hotel business in the Czech Republic and neighboring countries and the impact of financial crisis in this area
 Sakharova, Evgenia ; Bílková, Diana (advisor) ; Malá, Ivana (referee)
Hotel businesses in Czech republic has changed dramatically in last 20 years. Therefore, it is interesting to follow its development and see the most influential aspects in this area. However, so far there are none publicly available studies of Czech hotel industry development. The aim of this thesis is to explore the various phases the industry went through and point out those factors which influenced the current situation the most. First of all, the analysis of the development in Czech republic is presented. Consequently, the comparison to the neighbor states is discussed to show relatively how well or bad the business was evolving. The thesis is based on statistical models created with the software STATGRAPHICS and Excel. The gained results show that one of the main reasons of the current downfall is the ever higher market supply. On the other hand, the always blamed economical crises, proved to have lesser influence upon the downfall than originally expected. Finally, the thesis states the reasons of the decreasing occupancy and proposes an increase in the quality of service as a possible solution.
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