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National Repository of Grey Literature 3 records found  Search took 0.03 seconds. 
Comparison of pricing strategies in online and retail stores
 Vocásek, Šimon ; Máchová, Eva (advisor) ; Rosenfeldová, Jana (referee)
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Application of logistics processes in online shop
 MELENOVÁ, Štěpánka
The aim of this bachelor paper was to evaluate an activity of the company TV Products CZ, Ltd. during a calendar year, assess the advantages and disadvantages of online shopping from the customer's view and compare it with traditional shopping at stores. In the theoretical part, the terms of e-shop and store were explained. This part was also occupied with the e-shopping history and development. Then this part was focused on the payment methods and the level of the customer services. In the practical part, the selected company was introduced at first and then all activities from orders to goods delivery to customers were monitored. It was realized by personal visit to this company. Through this visit the shortcomings were detected and the measures which lead to improvement and customers' satisfaction were created. The company should pay attention to these shortcomings and focus on their removal
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Cashless payment methods in e-shops and retail stores in the Czech Republic
 Dostalík, Jakub ; Šebesta, Michal (advisor) ; Zaoral, Ondřej (referee)
This bachelor thesis brings description and evaluation of cashless payment methods used in eshops and retail stores in the Czech Republic. Particular methods are described and accompanied by graphic interpretation of the method. The aim of this thesis is to create a complete overview on this field. Thesis also focuses on the identification and description of the innovative trends in payments and check out process. The theoretical part of this thesis is focused on definition of bank payment, cashless payment methods available in eshops and retail stores in the Czech Republic. This part also contains its evaluation from the view of retailer and its customer. The practical part is dedicated to determination and hands-on review of current trends in the field of customer check out during the payment process. This part also includes questionnaire survey that discovers opinions on selected payment methods.
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