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Internacionalizace firmy O.T.E.C. a komparace její strategie na vybraných zahraničních trzích
Kudrnáčová, Gabriela ; Zamykalová, Miroslava (advisor) ; Šimák, Jiří (referee)
The aim of this bachelor thesis is to evaluate the process of internationalization of the company O.T.E.C. and to compare the strategies that it uses on different markets, nominally markets of the Czech Republic and France. The company specializes itself in forwarding services. The Czech O.T.E.C. subsidiary extended its services by logistics and warehousing services, which represents the main point of my comparison. First the company is presented. This is followed by the object of the field of working activities and then by the explanation of the internationalization process. In the conclusion both parts of the company are compared regarding different services, areas of interest and impacts of the economic crisis of years 2008-2010.
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Strategický rozvoj společnosti komerčních nemovitostí KCRE: CEE expanze v internacionalizačním rámci
Pavlas, Michal ; Jaklová, Martina L. (advisor) ; Tomas, Kubiny (referee)
Primary aim of this master thesis is to depict an emergence of a professional service firm performing its' activities on the commercial real estate market in the Czech republic and to project future development in CEE region confirming existence of factors leading to fast internationalization of a professional service firm concept with specific attention to a born global concept. The work aims to identify factors of a PSF growth in various dimensions and in various specific markets as well as best practices of other globally operating structures. While the theoretical part of the thesis presents principles of a professional service firm's (PSF) function, commercial real estate market and internationalization, the practical part assumes application and implications for the company Kenoby Group ltd. (KCRE). The academic enrichment of research is derived from the three-dimensional interconnection of the concepts of Professional Service Firm, Commercial Real Estate and Internationalization, Born Global respectively.
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Opportunities of Internationalization of French Small and Medium Enterprises in Russia and Central/Eastern Europe
Charrier, Ines ; Štěrbová, Ludmila (advisor) ; Mercier Suissa, Catherine (referee)
Only one third of the French SMEs are going abroad. However, this option can be an opportunity for the enterprises to extend their growth. The Chinese market is often designated to be the best place to invest. Nevertheless, it is far from France geographically and culturally. Russia and Central/Eastern Europe represent for French SMEs huge and frequently unknown markets, closed to France with all the benefice of their accession to the European Union. These regions have economic and demographic potentials because of their singular history. The study of these countries will show the possible market development in which the French companies and specially SMEs have competences and know-how highly valuable in these markets. Furthermore, the European and French incentives for SMEs and the support of different organizations are additional assets to facilitate the internationalization.
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International development – A look at the future. New challenges for well established companies
Lake, Jordan ; Štěrbová, Ludmila (advisor) ; Wissler, Michel (referee)
My paper tries to cover as many fields of internationalization as possible. It is a look at the very actual situation after the financial crisis but also comes with some predictions about the close future. Public and worldwide organizations such as WTO are a critical point in my analysis, as well as country penetration strategies. My objective was to determine where globalization has leaded us, in which direction and more importantly in which countries. Also, it is explained how complex can be a multinational in different countries and the important aspects of control in between subsidiaries. Not to be forgotten, the most recent kinds of investments and revamped international strategies
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sustainability through international expansion: a case study from the energy sector
Nosek, Niklas ; Jaklová, Martina L. (advisor) ; Hnilica, Jiří (referee)
The thesis analyzes internationalization strategies and processes that were used by major German electricity companies during their transition from purely national companies to some of the world's largest electricity corporations with operations in many different countries. The paper starts out by outlining theoretical elements that are available to companies in general and then provides an in-depth analysis of the internationalization that Germany's major Electricity companies went through after the liberalization of German and European electricity markets. Based on this, the thesis then identifies key internationalization patterns in the German electricity industry and, by taking into account future developments, provides factors that will influence further internationalization strategies in the segment.
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Austria’s FDI
Jurek, Martin ; Sedláček, Jiří (advisor) ; Wranová, Michaela (referee)
This diploma thesis focuses on Austrian foreign direct investments and more specifically on the internalization of Austrian companies into the Czech Republic. The aim is to thoroughly display the Austria's outward foreign direct investments, introduce the internationalization models and apply them in an analysis of Austrian companies present in the Czech Republic. The first step towards answering research questions is the presentation of a short theoretical background on foreign direct investment. Further, the main characteristics of Austrian investments are stated. Chapter two starts with term definitions. Thereby, a common under-standing of the most relevant terms is established. The thorough literature review illuminates the theories behind each model and its development. In the following step, the practical part of the paper is introduced. At first, assumptions from the internationalization models are derived. Afterwards, these assumptions serve as a foundation for the questionnaire's framework. The primary part of this chapter displays results of the empirical study. Finally, a conclusion is presented summing up the thesis's core findings. These findings are primarily direct answers to the research questions seeking to fulfill the main objective of the diploma thesis.
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The Barries to the Internacionalization of SMEs
Hálková, Gabriela ; Taušer, Josef (advisor) ; Černá, Iveta (referee)
The thesis focuses on the barriers to the internationalization of SMEs. The theoretical part consists of four chapters outlining the basic theoretical resources necessary for the practical part. The first part explains the nature of internationalization and globalization, the second defines SMEs in the Czech Republic and the European Union, the third section presents the most important and most common barriers to the internationalization of SMEs, the last fourth part provides an overview of the institutions involved in export promotion in the Czech Republic. The practical part of the thesis consists of an analysis sample of four companies that led to the determination of the largest and most common barriers to the internationalization of Czech SMEs.
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Particular aspects of internationalization of SMEs
Stibořík, Pavel ; Černohlávková, Eva (advisor) ; Čajka, Radek (referee)
This thesis deals with some aspects of internationalization of small and medium enterprises (SMEs) in present globalized world. The goal of this thesis is to analyze the causes, forms and entry barriers for SMEs from the Czech Republic expanding to international markets. This is facilitated by own survey. The survey with questionnaire covering 20 questions was conducted among almost a thousand SMEs. Basic characteristics of SMEs as well as internationalization and enterprise support is mentioned in the thesis. The part is also devoted to the impacts of current economic crisis on SMEs. Survey results are included in the final part of this thesis.
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Outward Direct Investments by Czech Companies
Šafandová, Eva ; Zemplinerová, Alena (advisor) ; Antoš, Ondřej (referee)
The thesis provides information on rarely discussed issues -Czech outward foreign direct investments. The theoretical parts contains a brief overview of major theories and methodology of outward internationalization processes. The main hypothesis that deals with this issue is so called "investment development path" paradigm (IDP). This model explains why countries at a lower development stage first host foreign direct investments and why and when they start investing abroad. The practical part concentrates mainly on history, trends and role determining outward foreing direct investments of Czech enterprises. The major source for the analyses in this part is based on Czech National Bank data, Czech Statistical Office data and relevant scientific researches. This part also describes investment strategy of Czech companies - ČEZ a.s, Zentiva N.V. and Škoda-Auto a.s.The last chapter is engaged in applying IDP theory on case of Czech Republic.
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Possibilities of Small and Medium Enterprises internationalization
Kubáň, Martin ; Černohlávková, Eva (advisor) ; Cupák, Patrik (referee)
Theoretical part explains the position of internationalization among other developing processes of the World Economy. It also defines the category of Small and Medium Enterprises (SME), describes the position of this segment in the Czech Republic and includes patterns of internationalization. Analytical part decomposes the decision-making process of suitable form of SME internationalization and analyses particular impacts of internationalization on firms. Practical part verifies and completes the analytical part by committing a structured interview with the CEO of W.A.G. mineral fuels, Inc.
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