Home > Search Results: keywords:"chain letters"
Search:
Search Tips :: Advanced Search
Search collections:
Sort by: Display results: Output format:
National Repository of Grey Literature 2 records found  Search took 0.00 seconds. 
Qualitative analysis of Internet chain letter phenomenon
 Kozlová, Dana ; Švelch, Jaroslav (advisor) ; Kubíčková, Vladimíra (referee)
Chain letters and e-mails are a form of secondary orality. This work determines chain letters as a type of media and looks for message spreadability. The work discusses chain letters spreadability in terms of memetic theory. And looks for fairy tales motifs. The typology is made from chain letters collected from public databases and those forwarded via e-mails and social networks. It is made by form, theme and origin resulting in at least 9 forms and 17 functions. In various forms and functions their usual characteristics and differences are demonstrated . The order by origin explains some differences in the translated messages. It looks for specifics in Czech messages such as racist themes. From structured interviews the criteria of how recipients divide their chain letters and how they select their recipients was discovered. The work refutes the hypothesis that chain letters are spread only among homogeneous groups. In addition, it verifies that the circulating e-mails do not spread easily just because of effortless forwarding. According to the interviews, the main motive for forwarding is the supposedly positive reaction from the recipient.
Detailed record
Qualitative analysis of Internet chain letter phenomenon
 Kozlová, Dana ; Švelch, Jaroslav (advisor) ; Kubíčková, Vladimíra (referee)
Chain letters and e-mails are a form of secondary orality. This work determines chain letters as a type of media and looks for message spreadability. The work discusses chain letters spreadability in terms of memetic theory. And looks for fairy tales motifs. The typology is made from chain letters collected from public databases and those forwarded via e-mails and social networks. It is made by form, theme and origin resulting in at least 9 forms and 17 functions. In various forms and functions their usual characteristics and differences are demonstrated . The order by origin explains some differences in the translated messages. It looks for specifics in Czech messages such as racist themes. From structured interviews the criteria of how recipients divide their chain letters and how they select their recipients was discovered. The work refutes the hypothesis that chain letters are spread only among homogeneous groups. In addition, it verifies that the circulating e-mails do not spread easily just because of effortless forwarding. According to the interviews, the main motive for forwarding is the supposedly positive reaction from the recipient.
Detailed record

Interested in being notified about new results for this query?
Subscribe to the RSS feed.
Digital Repository :: Search :: Submit :: Personalize :: Help
Powered by Invenio v1.1.2
Maintained by admin.invenio@techlib.cz
This site is also available in the following languages:
Česky  English