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Projection mapping as a film. Film techniques used in works of the Macula group
Bezucha, Ondřej ; Svatoňová, Kateřina (advisor) ; Španihelová, Magda (referee)
Projection mapping is a visual process where a moving picture is projected onto the surface of real objects in a creative manner. This phenomenon started to appear widely in galleries and music clubs just about ten years ago, but it has grown very quickly. Today large-scale projection mappings are a common part of various brand campaigns and city celebrations. The main objective of this thesis is to describe how the projection mapping language works, how it is related to the film language and what aspects of style and form are present in this kind of visual work. This thesis focuses on the works of a Czech visual group called the Macula, which was active during the years 2009-2014. At that time the main group members were Amar Mulabegović, Dan Gregor and Ondřej Skala. My research will be based on publicly available sources - live performance video recordings, previously published research papers and public interviews. Methodologically, this thesis will be based on the approach of new film history, neoformalism, new media theory, semiotics and other approaches associated with experimental film analysis. KEYWORDS Videomapping, projection mapping, film relocation, Macula.

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