|
|
People and the Sacred
PALOUŠOVÁ, Zdenka
This theses aims to find ways how to expand cultural and historical awareness of the young generation. It is inspired by a longterm program of the National Heritage Institute, Regional Center in České Budějovice, which is called "Let's play and study with sights." The theses follows the main ideas of this project and an educational proposal is created, which is supposed to introduce religious monuments in the city as well as try to point out the fact that these sites have been more or less transformed in the interior and some of them have undergone a change in its original purpose over decades or centuries. The theses also introduces the former holy of holies where an educational process was taking place in the 19th century. Descriptive research is developed into an educational program where presentation and comparison with other sacred objects is offered. An attempt to discover a tangible symbol of transcendence, and take photos of it, was chosen to be the activation element. Regarding the complexity of issues, this theses is meant for the final grades of primary schools and at the same level for the grades of grammar schools, it can also be used for lower grades of fouryear grammar schools and secondary schools. Its content should extend the lessons of history, art, aesthetics, and is also applicable as an extracurricular activity. It represents an educational proposal using the objectbased learning along with a continuous dialogue.
|
|
|
The analysis of religious tourism in the Pardubický region
Ludvíčková, Anna ; Netková, Jarmila (advisor) ; Jarolímková, Liběna (referee)
This thesis deals with the analysis of potential of the Pardubický region for religious tourism. Its main aim is to create an overview of religious monuments and festivities in the Pardubický region and of their current use in tourism and to suggest how to further support the development of religious tourism in the region. The thesis focuses on catholic and protestant monuments and of religious festivities it deals mainly pilgrimages. In the first part the Pardubický region is characterized and its potential for tourism. The second part includes an outline of the historical development of the Czech lands, with an emphasis on church history, an overview of the most important religious monuments in the Pardubický region and of their current use in tourism. The third part presents the current national projects, which promote religious tourism, and assesses the current presentation and promotion of religious monuments in the Pardubický region. The last part contains suggestions for further utilization of religious monuments in tourism and their promotion, as well as a few ideas for creation of thematic tourist routes. The conclusion discusses barriers, that prevent better use of religious monuments in tourism.
|
|
|
The Prague Loreto and its Competitive Strategy
Opatrná, Marie ; Černá, Jitka (advisor) ; Svoboda, Rudolf (referee)
The theme of this thesis is the competitive strategy of The Prague Loreto. Introductory part gives an overview of the development of Loreto and shows its cultural and spiritual values. This section also raises the fundamental question of this thesis -- the falling attendance of The Prague Loreto. Then the product structure, which consists of the cultural and spiritual products, is analyzed for understanding this problem. In the next chapter there are all visitors segmented into the specifics groups, it is analyzed its attendance and the SWOT analysis is created. Consequently the new competitive strategy is proposed. Last part of the thesis consists of the financial analysis, the progress chart and the costing of the new strategy.
|
guest ::
