National Repository of Grey Literature 3 records found  Search took 0.00 seconds. 
Strategic Analysis of an Enterprise
Knapová, Jitka ; Kovář, František (advisor) ; Březina, Tomáš (referee)
Aim of this thesis was to develop a strategic analysis of the selected firm. The whole thesis is divided into two main parts: the theoretical part and the practical. The theoretical part deals with the characteristics of the basic concepts of strategic management, strategy, vision, external and internal analysis and SWOT analysis. The theoretical foundations are applied in the practical part to the selected firm. In conclusion is given advice.
Strategic Analysis of an Enterprise
Fulínová, Kateřina ; Kovář, František (advisor) ; Hlinecký, Ondřej (referee)
The main purpose of the thesis is to evaluate the connection of the human resources strategy and the strategies focusing on gaining competitive advantage. The strategic analysis of internal and external environment is conducted on a specific company with key focus on its personnal strategy.There is a description of the theoretical and methodological principles in the first part which relates to a particular strategy and to strategic analysis. There is direct application of the theoretical learnings into the practice in the second part.
Strategic Analysis of an Enterprise
Voborská, Jana ; Kovář, František (advisor) ; Janů, Ilona (referee)
Diploma thesis describes strategy analysis of the enterprise producing interior and facade paints. In diploma thesis are used such analysis as PEST, 4C, Porter's 5F model, internal factors and SWOT analysis. On the basis of SWOT analysis is formulated strategy for improving competitive position of the enterprise on the market.

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