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Marketing Audit of Customer Satisfaction
Valášková, Lucie ; MSC, Jakub Ondroušek MA, (referee) ; Chalupský, Vladimír (advisor)
The diploma thesis focuses on the marketing audit of customer satisfaction with the services in Domeq accommodation. The theoretical part introduce the basic terms related with this diploma theses. Based on performed analyses which are used in the analytical part of this diploma thesis are suggest recommendations to increase satisfaction with the services of the accommodation.

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