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National Repository of Grey Literature 1 records found  Search took 0.01 seconds. 
Changes in the behavior of clients in renting and selling real estate properties in Prague in times of crisis
 Kračún, Marek ; Postler, Milan (advisor) ; Melichar, Jan (referee)
This work investigates the changes in the behavior of clients in renting and selling real estate properties in Prague in times of crisis. The theoretical part deals with the specifications and definitions of marketing, marketing research and market segmentation and a more detailed division of clients into groups. The second part is an analysis of the company Inversiones en Renta RC Alfa s.r.o., changes in the behavior of their clients in times of crisis and the proposed improvements for the future.
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