National Repository of Grey Literature 1 records found  Search took 0.01 seconds. 
Image and Corporate identity in relation to cultural institutions
Janáč, Pavel ; Tyslová, Irena (advisor) ; Hucková, Barbara (referee)
This bachelor thesis called "Image and Corporate identity in relation to cultural institutions" is engaded in the first part to meaning of CI in theoretical level. Also is trying to compare all the methods, procedures and general rules of CI with cultural sphere and determine any differences. In the second part is presented practical example of corporate design of cultural institution. Presented and analyzed is Centre of Contemporary Art DOX in Prague.

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