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Relation between Jair Bolsonaro and tradicional media
Jinochová, Tereza ; Miessler, Jan (advisor) ; Groman, Martin (referee)
The diploma thesis Relation between Jair Bolsonaro and traditional media deals with examining and describing the development of Brazilian media system. Traditional mass media in Brazil used to be during the history considered hegemonic, however this approach to the media is changing since the entry of Jair Bolsonaro to presidency. This thesis deals with the description of traditional media owner structure, influence of evangelical churches on political and media scene and concerns also with a short introduction into historical context of operation of traditional media in the country. The main concern of this thesis are two biggest Brazilian journals, O Globo a Folha de São Paulo, which have the biggest reach in the country. Both these journals belong to traditional media companies, that have been on the Brazilian media market since the beginning of the 20th century. With the help of discourse analysis of articles from both journals and tweets of Jair Bolsonaro this thesis aims to describe the development of the relation between media and president since his candidature up to the present.

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