National Repository of Grey Literature 3 records found  Search took 0.01 seconds. 
An analysis of the dispute of WTO - biotechnological products
Tvrdá, Kristýna ; Balaš, Vladimír (advisor) ; Šturma, Pavel (referee)
WTO dispute analysis - biotech products Summary In 2003, three countries - the US, Canada and Argentina - filed a complaint against the European Union with the World Trade Organization (WTO) concerning the use of biotechnology in agriculture. The complainants claimed that the European Union and its member states had breached the SPS agreement by applying a moratorium on the import of biotech products. The core of the dispute is the difference of approach towards the use of biotechnology in agriculture. While the western side of the Atlantic sees biotech products as being similar to traditional products, and thus not requiring special regulation or labelling, the eastern side approaches these products with precaution claiming that the difference in production process justifies creation of special laws and the need to label these products. Moreover, the European consumers are concerned about the possible impact of biotech products on the environment and human health. These concerns have been strengthened by a series of food scandals in the 90s of the 20th century that undermined confidence in the ability of the European representatives to protect the consumers. That's why the EU is reluctant to loosen the import of these products. The reluctance of the EU to approve certain biotech products for the European...
Firma T-mobile: postavení a marketingová strategie na českém trhu a v zahraničí
Tvrdá, Kristýna ; Sztogrynová, Miroslava (advisor) ; Lukáš, Zdeněk (referee)
Práce hodnotí současné postavení a marketingové strategie firmy T-mobile. Zachycuje historii firmy i její globální strategii. Velká pozornost je věnována dvěma evropským trhům mobilních operátorů, německému a českému. Práce popisuje vstup T-mobilu na německý a český trh, místní konkurenci i zákaznickou strukturu. Jednotlivé národní marketingové strategie pro tyto trhy charakterizuje pomocí nástrojů marketingového mixu.
WTO Trade Dispute Analysis - US x EU (DS 174 - Geographical Indications)
Tvrdá, Kristýna ; Štěrbová, Ludmila (advisor) ; Machková, Hana (referee)
This thesis analyses a trade dispute between the US and the EU concerning geographical indications, which was brought to the World Trade Organization in 1999. It deals with the differences between the american and the european approach towards geographical indications, it describes the background of the dispute, its various stages and consequences.

See also: similar author names
1 Tvrdá, Karla
2 Tvrdá, Kateřina
2 Tvrdá, Klára
3 Tvrdá, Kristina
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