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Purpose-built Modifications of Information in the Communication Process
Svobodová, Alena ; Sluková, Petra Zia (advisor) ; Dombrovská, Michaela (referee)
This diploma thesis aims to describe and assess the possibilities of purpuse-built modification (altering) of information that can occur during the communication process. Basic theoretical terms - the phenomenon of information and communication process - are explained in the first two chapters. Various techniques which can be used during the modification of information like playing with context or concealment of some important parts of the information are specified after that. One episode of talk show Otázky Václava Moravce is analysed in the fourth chapter.
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History and contemporary conception of rhetoric
Svobodová, Alena ; Vášová, Lidmila (advisor) ; Pálka, Peter (referee)
Diploma thesis "History and contemporary conception of rhetoric" deals with the historical development of the art od speech from its beginning in ancient Greece to the 20th century and with various forms of modern rhetoric. Special attention is paid to work and opinions of authorities in every period. In the second part of this thesis, which is engaged in contemporary conception of rhetoric, we analyze especially matters of utterance to audience, nonverbal communication, relationship among rhetoric, politics and media and media influence on the way we talk.
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Nelegální zaměstnávání
Svobodová, Alena
The bachelor thesis deals with the topical problem of illegal employment. The main aim of the thesis is the problem analysis. The first part focuses on the regulation of dependent work and illegal work. Furthermore, the economic and social consequences, illegal employment causes to employees, employers and the state, are evaluated. The specific example shows how much the state loses because of "svarcsystem". In the next part, the current situation in the control sphere in this section is described. Also, sanctions which can be given in case of the legislation violation are stated. In the last part the results of the inspections made since 2011 to 2013 are analysed. The discussion is focused on appraising of the steps performed by the state and proposing recommendations for the problem.
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Energy saving financing in the CR in comparison with selected programs abroad
Svobodová, Alena ; Kačín, Radovan (advisor) ; Kalčev, Petr (referee)
This master thesis is looking into problems of financing of energy saving arrangements in residential buildings. The paper concentrates on an analysis of all available sources of financing. After a brief characteristic of basic ways of financing, including Czech and foreign models, it introduces closer only a selection of the available programs, grant titles and commercial products. Then the attention is paid to more specific programs and products from the Czech Republic, Slovakia and Germany. This paper applies their program parameters to a model object of the residential building and assesses each and every option, using selected economical standards. Based on these parameters, it appraises an economical effectiveness of the investment in individual variations of financing from the point of view of an investor and a state, expressed with the price of a unit saved CO2 emission. By combining both preferential variations of an investor and a state, an optimal variation of financing for the model object is found.
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