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	Proposal of Communication Mix in Company with Production of Elevators Polišenská, Iva ; Navrátilová, Ludmila (referee) ; Milichovský, František (advisor) The Master’s thesis “Proposal of Communication Mix in Company with Production of Elevators” deals with the analysis of current situation of the corporation Zitta výtahy s.r.o., its environment where the company is located and construes the factors affecting the acquisition of customers. On the basis of the analysis and evaluation of the current state of the company is proposing a new communication mix, whose main target should be to increase awareness of the brand and quality services and thereby contribute to increase selling of the lifts. Detailed record
	Proposal of Communication Mix in Company with Production of Elevators Polišenská, Iva ; Navrátilová, Ludmila (referee) ; Milichovský, František (advisor) The Master’s thesis “Proposal of Communication Mix in Company with Production of Elevators” deals with the analysis of current situation of the corporation Zitta výtahy s.r.o., its environment where the company is located and construes the factors affecting the acquisition of customers. On the basis of the analysis and evaluation of the current state of the company is proposing a new communication mix, whose main target should be to increase awareness of the brand and quality services and thereby contribute to increase selling of the lifts. Detailed record
	Marketingová komunikace města Slavkov u Brna se zaměřením na cestovní ruch Polišenská, Iva Detailed record

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