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Czech textbooks for German speakers
Marková, Jana ; Šebesta, Karel (advisor) ; Mareš, Petr (referee)
U ebnicím eštiny jako cizího jazyka jsem za ala v novat pozornost díky tomu, že jsem je používala ve výuce. asem nar stal m j zájem p esn ji formulovat, ím to je, že v tšina žák a u itel , kte í je používali, nad nimi asto vyjad ovali rozpaky, ba rozmrzelost. V této práci se pokouším o odborn podložený rozbor a popis t í u ebnic: Vítáme vás!, Wollen Sie Tschechisch sprechen? a Tschechisch Schritt für Schritt. Ze stále se rozr stající nabídky u ebnic eštiny pro n mecké mluv í jsem se omezila práv na tyto t i z n kolika d vod . Jednak mi šlo samoz ejm o p im ený rozsah práce a o to, ponechat si možnost dostate n podrobného popisu. Zadruhé jsem zvolila u ebnice, které jsou podle mé zkušenosti známé, používané a etablované. U ebnice Wollen Sie Tschechisch sprechen? a Tschechisch Schritt für Schritt jsou velmi rozší ené na knihkupeckém trhu v esku a mají je obvykle k dispozici eské jazykové školy a agentury. Vítáme vás! je produkt renomovaného n meckého nakladatelství cizojazy ných u ebnic Hueber, což zajiš uje této knize širokou distribuci v N mecku a t m, kte í si ji kupují, pocit pom rn zaru ené kvality. Zat etí se u ebnice prakticky p ekrývají jak okruhem svých adresát , tak u ebními cíli deklarovanými v p edmluv . U ebnice jsou ur eny pro výuku v kurzech (Wollen Sie Tschechisch sprechen? je doporu ena i k...
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Euphemisms in contemporary journalism
Švíbková, Zuzana ; Nebeská, Iva (advisor) ; Mareš, Petr (referee)
Tbe use of euphemisms is motivated by lhe speaker's intention to avoid expressions that would be considered inappropriate by the recipient. Ruphemisms are primarily understood as means of politeness; the speaker tries to avoid threatening the face of their communieation partner, or their own. ln joumalism, euphemisms appear also in other funetions, such as means of persuasion and manipulation. Based on material cxeerpled from cultural critiques and reviews we are trying to demonstrale that the traditional understanding 01' euphemisms as grammatieal and lcxical deviees is too narrow. lt is devices rrom a11 levels of language, often eombined, that participate on forming euphcmisms. ln this respect we see the use of euphemisms as a means that has impaet on the eonstruction of the whole text, and consequently consider them a stylistic device.
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Cohesion and coherence in advertising texts
Přerostová, Barbora ; Mareš, Petr (advisor) ; Hošnová, Eva (referee)
The thesi s deals with cohesion and coherence in print advertising texts. The first part follows the concept of advertising as a specific type of todayr s discourse and its description. Second part is pointed to text, its cohesion and coherence and various approaches to them. It r s dedicated to their definitions. In detail it introduces tools ranging to coherence, such as context, theme, presupposition and inference, and also tools related to text cohesion (substitution, deixis and repetition). The separate chapter turns to general relations between text and picture lil advertising texts. Analytical part results from interpretation analysis of selected advertising campaigns. In particular it focuses on picture and text relations and relations between separate text parts.
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Language and style of Czech translations of Émile Zola's novels
Houbová, Pavlína ; Mareš, Petr (advisor) ; Andrlová Fidlerová, Alena (referee)
The aim of this bachelor thesis is the comparative analysis of the Czech translations of Émile Zola's novels. The first chapter presents naturalism as the literary movement and treats his major figures. The second chapter contains theoretical basis which deals with process of translation putting emphasis on Czech and Slovak translation theories. The third chapter is focused on the analysis of the Czech translations and tries to define critically the translation solutions used by Czech translators. By way of conclusion, this thesis seeks to summerize the results of the analysis and offers their critical evaluation.
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Basic characteristics of pragmatically orientated linguistics
Šťastná, Kamila ; Pacovská, Jasňa (advisor) ; Mareš, Petr (referee)
The thesis describes the communication-pragmatic turn in linguistics, monitors the stimuli that resulted in pragmalinguistic research. Pragmatically oriented linguistics and its basic issues are characterized: speech acts, verbal communication strategy, argumentation in communication and nonverbal communication. The findings of selected topics are applied in analysing records of utterances. The thesis is concluded by assessing the relation between theoretical knowledge of pragmatic aspects of communication and real communication practice.
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The Current Shape of the Administrative Style (Represented by Language Analysis of Citizens' Notices to an Office)
Melichová, Magda ; Mareš, Petr (advisor) ; Hoffmannová, Jana (referee)
Bachelor Thesis Magda Melichová, The Current Shape of the Administrative Style Abstract (in English) The bachelor thesis is trying to describe current shape of administrative style by analysing official notices from citizens to Tax Administration of the Czech Republic. With a support of principal stylistic works the thesis analyses collected texts mainly from the point of view of meeting the standards of administrative style. The thesis overlooks the extent of application of features and tools typical for this style, and searches for explanation of deviations and language defects. The thesis goes methodically from a formal shape of the analysed texts through a syntactic and lexical level to a morphological level of the analysed texts. The thesis maps the most common deviations and mistakes most reliable for potential misunderstanding of the texts.
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Competing word-formation suffixes for the indication of female gender in professions
Kožuriková, Daniela ; Bozděchová, Ivana (advisor) ; Mareš, Petr (referee)
The bachelor thesis Competing word-formation suffixes for the indication of female gender in professions is devided into two parts. The first part summarizes findings provided by linguistic literature on this topic. Suffixes used most frequently are also discussed. The second part provides results of practical research during which the names of feminine professions, found in the dictionary Nová slova v češtině 1 a 2, were entered in the form of lemmas into the corpuses SYN 2000 and SYN 2005, and their frequency was investigated. In the end of the thesis there is a practical dictionary in which meanings of some lesser known proffesions designating substantives are explained.
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Language and style of the plays written for Jára Cimrman Theatre
Kojetínová, Martina ; Mareš, Petr (advisor) ; Lehečková, Eva (referee)
Language and style of the plays written for Jára Cimrman Theatre This magister thesis deals with language analysis of the stage plays of Jára Cimrman Theatre. The opening chapter describes general information about the theatre and it's authors as well. The thesis is divided into two parts, the theoretical part and the practical part. The theoretical part is based on results of theoretical studies of different authors, especially Bohuslav Brouk, Henri Bergson, Ladislav Dvorský and Vladimír Borecký. The practical part contains the detailed language analysis of all 15 stage plays. This diploma work analyzes which types of language comic we can find there and how much are they extended. Linguistic performances are separated on the principle of linguistics on individual linguistic branches. This diploma work also discusses mystification as a common framework for realization of all comic means. Keywords Jára Cimrman, stage play, Zdeněk Svěrák, Ladislav Smoljak, language comic, intertextuality, mystification
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The Language of Novels for Girls by Lenka Lanczová
Szyszkowiczová, Markéta ; Mareš, Petr (advisor) ; Synková, Pavlína (referee)
The thesis is focused on linguistic analysis of selected novels for girls by Lenka Lanczová (Znamení Blíženců, Kam se vytrácí láska, Potížistka, Dvakrát dospělá). Its aim is to analyse all language levels of examined texts and, above all, to refer to symptomatic linguistic devices, which are used in them. Furthermore, the novels are compared one to each other to point out possible development of author's language. Finally, the focus is given to the differences and similarities with the earlier production of novels for girls. The base of explanations is represented by literary research of novels for girls, especially the findings from Dagmar Mocná and Svatava Urbanová, and also by existing linguistic analysis of their language (the publication Prostor pro jazyk a styl by Oldřich Uličný and Jan Horák).
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