|
| |
|
|
The link-up of the Jihlava city Southeastern by-pass - transport junction of main road I/38 and major road II/523
Kozák, Petr ; Kutín, Ivan (referee) ; Smělý, Martin (advisor)
This diploma work deals with researching study of transport junction of main road I/38 and major road II/523 and than link-up of the proposed Outer ring road (VMO) and Southeastern by-pass (JVO) routes of region capital Jihlava, district of Jihlava, Vysočina region. Road structure will solve designed staged link-up of aboved mentioned roads according to their construction schedule. The design takes into account current roads and completed stages, with respect to minimum costs. Road structure is situated on Czech-Moravian Highlands. Its terrain is hilly, pondy and composed of agricultural parcels. The main purpose of this design is steady link-up of all considered traffic flows in the given locality.
|
|
|
The Business Plan for the Development of Small Business
Dvořák, Petr ; Kozák, Petr (referee) ; Bayerová, Vladimíra (advisor)
This thesis deals with the suggestion of a business plan, which is used for the development of small business. The thesis analyzes the present situation of the company by analyzing of the internal and external surroundings. The aim is to suggest changes and choose the appropriate strategy for the development of small business. The proposal is analyze the possibility of transformation of the business entity to a limited liability company and the possibility of obtaining the operating and investment loan.
|
|
|
Partial Strategies of an Enterprise - ICT Strategy
Vaněk, Jan ; Kovář, František (advisor) ; Kozák, Petr (referee)
The focus of this study is the Strategic analysis and the proposal of the partial ICT Strategy of the Trade and Distribution Company K&V Electro s.c. dealing with the sale of electro technical material. The first part is the strategic analysis theory divided to external analysis exploring macro and micro business space and the internal analysis assessing the internal company environment and basic factors of the company style of work resulting with strengths and weakness features of the business. The author decided to use the SWOT analysis method to describe and assess the strategic analysis and describes this method`s theory too. The particular presentation of the mentioned company followed together with the internal analysis. The practical part of the study deals with analysis, tests and assessment particular factors which characterised the company, resulted with the SWOT matrix and the development of the conclusions and the strategy choice determination. The last chapter contents the final assessment.
|
|
|
Consumer competition in the car workshop segment
Brož, Jan ; Vávra, Oldřich (advisor) ; Kozák, Petr (referee)
This paper deals with description and evaluation of the specific consumer competition implemented by OMV Česká republika, s.r.o. First part is devoted strictly to theory like consumer competition's place within the marketing mix, legal arrangements and tax aspects of the consumer competitions. Practical part commences with introduction of the company OMV Česká republika, s.r.o., continues with analysis of the Czech lubes market and short excursion to European legislation in the field of lubes. Furthermore, the paper introduces EPG (Engine Protection Guarantee) programme implemented by OMV Česká republika, s.r.o., the consumer competition used as support of this programme and also marketing support of the consumer competition. At the end, the paper is evaluating the whole consumer competition.
|
|
| |
|
| |
|
|
Social economics and a treatment of unemployment in towns and regions
Kozák, Petr ; Kadeřábková, Jaroslava (advisor) ; Jetmar, Marek (referee)
The diploma thesis "Social economics and a treatment of unemployment in towns and regions" addresses on an area of social enterprise and also has an ambition to proof, that in this area is hidden a huge potential for future resolutions of unemployment of specific group of people. The thesis is divided into two main parts. First which is theoretic and methodical is based on explanation of a basic terms, a description of previous development of this phenomena in Czech Republic and in selected european countries. It also deals with definitions of basic relationships occuring in this economic area. An essential component is also a legal basis and an explanation of a regularization of social enterprise. The second part is focused on an established and efficient subject in an area of the social enteprise in Czech republic. There are calculated all pros and cons of a given organization with a consideration of theoretical knowledge from first part of the thesis. The main target is to proof, that those companies, organizations and firms which are based on "social-economical" aproach should be maintained not only for their social aspects, but also for their financial assets for public sector and private sector aswell.
|
guest ::
RSS feed.