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Optimalization of Web Pages and Strategy of Selling
Kosina, Pavel ; Neuwirth, Bernard (referee) ; Koch, Miloš (advisor)
This thesis deals with websites optimizing for search engines. It describes the basic website optimalization practices in the source code as well as influencing the surrounding site in such a way that the web site finished best in the search results. It also describes illegal practices and support PPC systems. This work is also a practical example, which demonstrates the application of theoretical knowledge on specific websites.
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Optimalization of Web Pages and Strategy of Selling
Kosina, Pavel ; Neuwirth, Bernard (referee) ; Koch, Miloš (advisor)
This thesis deals with websites optimizing for search engines. It describes the basic website optimalization practices in the source code as well as influencing the surrounding site in such a way that the web site finished best in the search results. It also describes illegal practices and support PPC systems. This work is also a practical example, which demonstrates the application of theoretical knowledge on specific websites.
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