National Repository of Grey Literature 2 records found  Search took 0.01 seconds. 
Gamification in tourism
Kondratenko, Anna ; Jarolímková, Liběna (advisor) ; Kvítková, Zuzana (referee)
The diploma thesis is focused on gamification and possibility of using gamification elements in the field of tourism. The aim of this work is to present gamification as a tool for influencing tourist behavior and to design an own product with gamification elements. In the theoretical part of the thesis a definition of gamification is analyzed alongside with the game elements and game thinking, which constitute the essence of this phenomenon, and the types of motivation of players and travelers are presented. Subsequently, a framework for gamification design is described. The fifth chapter defines the basic notions of tourism and introduces ways of using gamification in tourism. The theoretical part ends by chapters six and seven, where possible risks of using gamification as well as the most successful examples of its implementation are described. The practical part is devoted to the description of a new gamified product including graphic design and the timetable of introduction of the application to the market.
Modern gastronomic tourism in Europe: popular destinations and developmental trends
Kondratenko, Anna ; Kondrashov, Alexey (advisor) ; Jarolímková, Liběna (referee)
Nowadays there is a lot of new trends in a tourism sector and gastronomic tourism is one of the most important one. The object of thesis is to define the status of gastronomic tourism on tourist market. This object is achieved by introduction of the relations between tourism and gastronomy and by the classification of gastronomic tours. In this thesis the most visited countries of Europe are described and there is the analysis of the offer and demand on gastronomic tourism in these regions. Afterwards the results of the analysis are presented and there are some suggestions for the gastronomic segment of tourism.

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1 Kondratenko, Alina
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