National Repository of Grey Literature 3 records found  Search took 0.01 seconds. 
Performing arts agencies and their activities
Kalinová, Barbora ; SULŽENKO, Jiří (advisor) ; PROKOP, Petr (referee)
The diploma thesis Performing arts agencies and their activities investigates a potential of booking agencies and touring theatre projects. It perceives them as the instrument of prolonging economic life and enhancing self - sufficiency of projects made by independent theatre companies and individual artists. Examples of foreign booking agencies aim to show what kind of services these agencies provide and in what manner they facilitate artists in the development of their careers. Second part of the thesis surveys specific situation in Czech Republic. It determines main obstacles which refrain touring projects of independent theatre companies and individual artists from being efficient. The results of this thesis are a design of subject that could substitute booking agency in Czech settings and also a proposal of whole system changes that would allow efficient touring projects of Czech independent theatre companies and individual artists.
Medial partnership
Kalinová, Barbora ; Deus, Michal (advisor) ; Pittermann, Jiří (referee)
Abstract This bachelor thesis is dedicated to media partnership as one of the means of promotion of theatre subjects. My main aim was to map the Czech media market and briefly outline types of media on the market, how the media approaches the media partnership, how they choose a form of media partnership and what gains the media partnership brings to both sides. I also consider the issues relating to the term ?media partnership? and the lack of its legal form. I have categorised the media in accordance with two aspects: 1) according to TV, radio and newspaper ratings/attendance and 2) according to a target group, which play a significant role when choosing a media partner. A considerable part of my thesis is focusing on particular examples of media types and their approach to media partnerships. This thesis on Media partnership should outline the current practice for readers and advise them about the choice of suitable media partner. Besides information about the options of cooperation they could find an inspiration about what kind of services they can demand from the potentional media partner and what to offer in return.

See also: similar author names
2 Kalinová, Barbara
2 Kalinová, Blanka
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