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Visual components of textbooks of Czech for foreigners - analysis and evaluation
Hladíková, Helena ; Šebesta, Karel (advisor) ; Hudáková, Andrea (referee)
This thesis is devoted to the visual components of textbooks of Czech for foreigners. The five selected textbooks are investigated incidence of certain types of visual components, their position in the textbooks and the frequency of occurrence of these types. The aim of this work is to determine what specific visual aids in textbooks Czech for foreigners appear and whether they are used functionally or not, and give an idea of the form of the visual component of textbooks Czech for foreigners. The questionnaire, which was attended by teachers of Czech as a foreign language, should contribute to this outline. Their task was to evaluate the visual amenities of textbooks Czech for foreigners who are most frequently used in teaching. The first chapter is devoted to the textbook as a didactic resource function including textbooks in foreign language teaching and research textbooks at home and abroad. Attention is focused on the design concept of visual means to learning from visual material and finally the creation of categorical systems under which they were selected textbooks analyzed. The theoretical part is followed by a presentation of the results of the analysis of the textbooks of Czech for foreigners with an emphasis on functionality and frequency occurring visual components. In the last chapter...
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Visual components of textbooks of Czech for foreigners - analysis and evaluation
Hladíková, Helena ; Šebesta, Karel (advisor) ; Hudáková, Andrea (referee)
This thesis is devoted to the visual components of textbooks of Czech for foreigners. The five selected textbooks are investigated incidence of certain types of visual components, their position in the textbooks and the frequency of occurrence of these types. The aim of this work is to determine what specific visual aids in textbooks Czech for foreigners appear and whether they are used functionally or not, and give an idea of the form of the visual component of textbooks Czech for foreigners. The questionnaire, which was attended by teachers of Czech as a foreign language, should contribute to this outline. Their task was to evaluate the visual amenities of textbooks Czech for foreigners who are most frequently used in teaching. The first chapter is devoted to the textbook as a didactic resource function including textbooks in foreign language teaching and research textbooks at home and abroad. Attention is focused on the design concept of visual means to learning from visual material and finally the creation of categorical systems under which they were selected textbooks analyzed. The theoretical part is followed by a presentation of the results of the analysis of the textbooks of Czech for foreigners with an emphasis on functionality and frequency occurring visual components. In the last chapter...
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On syntax of the written reports in the journalistic style
Hladíková, Helena ; Lehečková, Eva (advisor) ; Adam, Robert (referee)
The thesis provides a summary of knowledge about the syntax of reports in the literature and also describes the syntactic phenomenon in the written reports. Study data consists of reports about several important events in the period from January to April 2010. These reports have been written in the serious dailies, the chapter about headlines is partly reflected the tabloid press. In the first part I deal with a comparison of sections of literature devoting to journalistic language. Based on this comparison I conclude that the fundamental differences between the journalistic and linguistic literature lie in the way of giving information about the language and in the manner of distributing this information. The middle part is devoted to syntactic characteristic of the headlines from selected texts of reports. Essentially, I analyze the types of syntactic structures of headlines and the results from my analysis demonstrated that the predominant headlines are single clauses and that there is often a specific structure with a colon. The last section analyzes the construction of written reports and the occurrence of several syntactic phenomenon in the texts of these reports. According to my analyse, the compound and complex sentences are in the text more often than single clauses, in terms of textual...
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Remuneration and employee benefits in Pfizer, spol. s r.o.
Mocová, Iva ; Dvořáková, Zuzana (advisor) ; Hladíková, Helena (referee)
V současné době musejí firmy uvažovat zejména vliv rostoucích mzdových nákladů poboček na jejich výkonnost, potřebu motivovat zaměstnance celosvětově a ne jen hlavní představitele společnosti, v souvislosti s nárůstem počtu vysílaných zaměstnanců také utvoření jednotné politiky odměňování expatriantů, outsourcing administrativy spojené s odměňováním expatriantů a vliv národní a firemní kultury na systém odměňování a benefitů. Jak jsem uvedla již výše, většina lokálních zaměstnanců je odměňována dle místních standardů. U mezinárodních zaměstnanců je potom odměňování ovlivněno těmito faktory:
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