National Repository of Grey Literature 2 records found  Search took 0.00 seconds. 
Projection mapping as a film. Film techniques used in works of the Macula group
Bezucha, Ondřej ; Svatoňová, Kateřina (advisor) ; Španihelová, Magda (referee)
Projection mapping is a visual process where a moving picture is projected onto the surface of real objects in a creative manner. This phenomenon started to appear widely in galleries and music clubs just about ten years ago, but it has grown very quickly. Today large-scale projection mappings are a common part of various brand campaigns and city celebrations. The main objective of this thesis is to describe how the projection mapping language works, how it is related to the film language and what aspects of style and form are present in this kind of visual work. This thesis focuses on the works of a Czech visual group called the Macula, which was active during the years 2009-2014. At that time the main group members were Amar Mulabegović, Dan Gregor and Ondřej Skala. My research will be based on publicly available sources - live performance video recordings, previously published research papers and public interviews. Methodologically, this thesis will be based on the approach of new film history, neoformalism, new media theory, semiotics and other approaches associated with experimental film analysis. KEYWORDS Videomapping, projection mapping, film relocation, Macula.
Analysis of mobile platforms and possibilities of marketing of applications
Bezucha, Ondřej ; Žamberský, Martin (advisor) ; Bruckner, Tomáš (referee)
The subject matter of the thesis is an analysis of selected mobile platforms operat-ing at present on the market. Presentation of individual platforms as to their history up to now, architecture and the present version of the operating system. At the end of the theo-retic part, I will compare two most frequently used platforms according to the chosen crite-ria. The objective of the thesis is to elaborate the pattern of the present market for mobile platforms. The practical part will be focused on the possibilities of marketing of applications, distribution channels of the platforms. Publishing and promotion of the specific application and monitoring of its success via an analytic programme.

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