National Repository of Grey Literature 2 records found  Search took 0.01 seconds. 
CSR strategy for the company Liho Blanice
Březinová, Ilona ; Lhotáková, Markéta (advisor) ; Kopecký, Jan (referee)
The aim of this thesis is to propose a socially responsible activities, which could a smaller company, like Liho Blanice, deals with and implement them in practice. The theoretical part focuses on the introduction of the concept of CSR, its basic features and principles, as well as the methodology of Standard Responsible Company, and some concepts related to CSR. The next part deals with the application of CSR practices, from initial planning to its measurement. CSR strategies of three global producers of alcohol are compared. The practical part introduces the current activities of the company, the results of research to costumers, and based on them are then designed individual activities within CSR.
Economic relations of the Czech Republic and the selected countries of Mercosur
Březinová, Ilona ; Kalínská, Emílie (advisor) ; Bolotov, Ilya (referee)
The aim of bachelor thesis is to bring opportunities of czech export in three priority countries, Argentina, Brazil and Chile. First two parts are about integration association Mercosur, which associates these states, and their economic characteristics. The last part depics mutual relations between Czech republic and all three states, perspective items for czech trade and possible threats.

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2 Březinová, Iveta