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A word with a bad reputation
Černá, Alena M.
The article deals with a Czech word „čistonosoplena“, which denotes a handkerchief in the contemporary Czech. Generally, the word is known from a schooling and from web sites, but nobody knows who is the author of this term and when that term was created.
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The assumptions of tourism development in microregion Poděbradské Polabí
ČERNÁ, Alena
A diploma work was draw up on the theme The Assumptions of tourism development in microregion Poděbradské Polabí. The aim of this diploma thesis was to carry out the situation analyse of microregion Poděbradské Polabí, to carry out the SWOT analyse and to define the strategic goals of tourism development in choosen region. Microregion is famous because of its center ? spa town called Poděbrady. Advantages of this destination are profitable position, favourable climate and terrain, spa, history and varied offer of sports and social happening. Strategic goals were defined for spa and tourism, organization, publicity, tourism infrastructure and environment.
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