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Cities, exhibitions and exhibition grounds: how exhibitions affected the cities
Štěpánková, Lenka
Before the end of nineteenth century universal exhibitions, specialised shows and trade fairs became inherent part of both local economy and social and cultural life in Bohemian and Moravian cities. The temporary exhibition grounds where such events were staged from the beginning were gradually replaced by permanent exhibition grounds, and later in the interwar period, major part of the cities in Czechoslovakia either established permanent exhibition venues, or had at least some place reserved for events. Exhibition venues as well as events themselves were affected by the outbreak of WW II and subsequent change of the regime. Their further development in following decades reflected the realities of centrally planned economy and cultural and social life organised and supervised by state authorities. Then the end of the Cold War brought the collapse of planned economy and outset of liberalisation, which often led to rapid changes in the cities and unrestrained transformations of urban structure, exhibition venues included. Future research pertaining the exhibition grounds should cover their historical development and explain how the exhibition grounds and venues can be described and specified in regional spatial plans and other documents. The outcomes of such research should be of importance to heritage care and protection as well. Regarding the interdisciplinary character of the subject, the research is to be carried also in related fields, e.g. art history, economy history, event management, regional studies and the like.
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Methodology of Research, Revision and Passporting of Historical Library Collections
Šípek, Richard ; Mašek, Petr ; Hájek, Pavel ; Paličková, Tereza
The aim of the methodology is to present a clear synthetic guide and tool for the care of the historical book collection, its analysis in terms of content, chronology and provenance and its synthesizing evaluation in the form of a study. In addition to a comprehensive secondary bibliography on the issue of the historical book collection in the broadest sense and an overview of current legislation, it also contains a clear guide to the global treatment of the historical book collection according to its specific type, as well as recommendations for its long-term management and care. The methodology also includes advice on the selection of books for conservation and restoration and on ensuring appropriate storage conditions for the historic book collection.
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ANALYSIS OF MARKETING ENVIRONMENT IN VÝSTAVIŠTĚ ČESKÉ BUDĚJOVICE, A. S.
SUCHÁ, Veronika
Exhibitions and trade fairs have formed an integral part of the market in the Czech Republic. No matter whether its size is small, medium or large, every company becomes increasingly interested in knowledge of its environment (both internal and external). What is also important is correct assessment of internal conditions and their optimal connection with the external environment factors. The companies do not take up with the statement that there are strong and weak points, opportunities and risks. It is important to examine the factors, assess them and use the ascertained facts to increase prosperity. I used the analysis of the Porter{\crq}s Five Forces Model to ascertain the company micro-environment. I divided the collected information into two groups. The first group concerned the information about the company itself while the second one characterized the company environment (customers, suppliers and competitors). The first important group which forms a part of the company environment is the customers. The customers of the exhibition grounds in České Budějovice can be divided into two groups: the first group consists of exhibitors and traders, and the second one is the visitors. The company has various promotional and advertising printed materials elaborated by its suppliers. As far as the competitors in the Czech Republic are concerned, these are particularly the fair managements that organize fairs on the same or similar topics. As the macro-environment of the company, the whole of the Czech Republic can be defined, however, the most important part is the region of South Bohemia. In this region, the factors characteristic for the area, such as lower economic power, lower purchase power and considerable saving behaviour of the region population, have to be taken into account.
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Southbohemian Art Society in České Budějovice 1925-1950
NESVADBA, Oldřich
This diploma work deals with activity one of {\clqq}without right`` neglected art-societies worked in České Budějovice between years 1925 {--} 1950. One point was to take up the history and also the most important activity of these art-societies which were the exhibitions. Next I have tried to sketch out history of several members of {\clqq}Sdružení jihočeských výtvarníků`` as a former legionaries and with this related history of 1. pěší pluk Mistra Jana Husi. The main source for my work was too extensive fund of {\clqq}Sdružení jihočeských výtvarníků`` from SOA Třeboň, next I have used the period and {\clqq}of the day`` press and also amount sources of official even unofficial disposition saved in the SokA České Budějovice.
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