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Branding of financial institutions
Tonar, Jiří ; Křížek, Tomáš (advisor)
This paper deals with an analysis of financial markets from the brand management's point of view. It studies different strategies of entering a market, different ways to deal with acquisitions and mergers and different approaches of strengthening a market position.
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Impact of the crisis on SMEs
Nedvědová, Nikola ; Schönfeld, Jaroslav (advisor) ; Smrčka, Luboš (referee)
The bachelor thesis deals with the impact of the crisis on SMEs, with emphasis on the reorganization according to the new insolvency law in force from 1.1.2008, which amends Act No. 182/2006 Coll. They also described the advantages and disadvantages of the law on bankruptcy and its solutions and their comparison with the amendment. In the theoretical part there are evaluated possible ways of resolving insolvent companies, with emphasis on the reorganization, the causes of the crisis and future prospects. The practical part describes Kordárna crisis situation, and that was early 2009, depending on the global economic crisis, major financial difficulties and Kordárna was forced to file for insolvency. This bankruptcy proceeding was successfully completed and reorganization was approved in March 2010. Reorganization is one way of dealing with bankruptcy reorganization, which allows reorganize the company while maintaining its operation. The aim of this work is to evaluate the current economic situation in the market and the possibility of an emergency from the viewpoint of firms. I would like to make prediction for future economic development of the Czech Republic.
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Business Plan
Kašparová, Andrea ; Křížek, Miroslav (advisor) ; Hartman, Ladislav (referee)
For my thesis I chose the topic - Business plan. The introductory part of this work was devoted to defining the terms of business in the Czech Republic and the possibility of establishing a business. Next, I looked at creating a theoretical basis for optimal processing of a business plan and principles that the project must meet. Application of the work was focused on the establishment of a specific business plan - A comprehensive wedding services. The business plan was created based on the principles defined in the theoretical part.
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Financing of disabled sportsmen in Czech republic
Vančáková, Klára ; Písař, Pavel (advisor) ; Kučerová, Jaroslava (referee)
The thesis is dealing with the topic of financing the handicaped sportsmen in Czech republic. It presents actual sport organisation of handicapped people, its financing and suggests the way of improvement. The work deals closely with public sources, especially financing by Ministry of Youth and Sport, and private sources. It shows foreign experience and suggests its aplication on Czech republic. Within the thesis, there was made a research on knowledge of the issue of handicapped sportsmen in the society and a sport club case study .
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Finance and accounting of private non-profit organisations
Klíma, Vladimír ; Marhounová, Jaroslava (advisor)
This bachelor thesis deals with financing of private non-profit organisations. The main aim is to characterize individual types of financial resources and determine their share in global financing of private non-profit organisations. Data from the Government of the Czech Republic and its departments are used in particular. Ascertained facts are compared with the particular example of the Civic Association Pionyr in the next part of the thesis. The non-profit sector in Czech Republic is also characterized. The results from the theoretical part are proven in the practical example of the Civic Association Pionyr.
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Analýza změn na pojistném trhu v České republice a Slovenské republice po vstupu do Evropské unie
Řeháčková, Adriana ; Vojík, Vladimír (advisor) ; Křivohlávek, Václav (referee)
Historie světového pojišťovnictví a pojišťovnictví v České a Slovenské republice. Obecná charakteristika pojistného trhu. Pojednání o nejvýznamnějších produktech neživotního a životního pojištění. Analýza vývoje pojistných trhů v České a Slovenské republice v letech 2003 až 2005. Porovnání předepsaného pojistného, nákladů na pojistná plnění a koncentrace pojistných trhů. Uvedení odvětví neživotního a životního pojištění, o které byl na obou pojistných trzích největší zájem. Analýza změn na trhu životního pojištění po zavedení důchodové reformy ve Slovenské republice. Uvedení pojišťoven s největším podílem na celkovém předepsaném pojistném trhu v České a Slovenské republice. Porovnání vybraných nabídek kapitálového životního pojištění z obou pojistných trhů metodou General Electric.
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