National Repository of Grey Literature 21,084 records found  beginprevious21075 - 21084  jump to record: Search took 0.51 seconds. 

Legal and economic aspects of termination
Pelantová, Marie ; Vondráček, Jan (advisor) ; Mikulová, Magdalena (referee)
This thesis focuses on the institute termination of employment from the legal and economic point of view. From a legal perspective, it is mainly about the presentation of the most common ways of termination of employment, including acquainting the reader with a steady legal interpretation. From a microeconomic point of view, the termination of employment relates to the consequences for employers and employees and from a macroeconomic perspective, with consequences for the whole society. This is followed by a practical part which connects the foregoing and the current example of OKD Inc., which employs nearly 10 thousand employees and currently finds itself in serious financial difficulties, the state estimates the costs associated with the mass redundancies at different alternatives. These variants are bankruptcy or reorganization provided financial assistance to the state. At the conclusion of the two calculations are compared and outlines a list of partial measures to mitigate the effects of similar events in the future.

The image of methamphetamine in the internet version of newspaper Mlada fronta DNES.
CHADOVÁ, Andrea
This Bachelor's thesis contains theoretical findings related to the issues of the presentation of methamphetamines in the online version of the Mladá Fronta DNES newspaper. The work also includes a research section. The aim of my Bachelor's thesis is to analyse the depiction of methamphetamines in the online version of Mladá Fronta DNES, and to subsequently compare whether or not it was depicted differently from 2003 2013. The work is divided into a theoretical section and an empirical section. The first part of the theoretical section is dedicated to the topic of methamphetamine. I focus on the nature of methamphetamines from the standpoint of its chemical structure, actual form, as well as from the standpoint of the various methods of use. I also focus on the history of methamphetamines, specifically the origins of its production and use, and subsequently also its dissemination over time. I also mention the status of the issue of methamphetamines in the Czech Republic. In the final two sections, I focus on the effects of methamphetamines on the human body in terms of both the physical and psychological health of an individual, and also detail the effect of meth use in all areas of an individual's life. The empirical section utilised qualitative and quantitative methods of research. For qualitative research, I collected the required data through document analysis, during which I focused on the meaning of content of the articles. The quantitative research was conducted using content data analysis, in which I investigated individual phenomena based on established research questions and hypotheses. The sample set included 188 articles138 articles from 2013, and 50 articles from 2003. The research focuses on articles from the online version of the Mladá Fronta DNES newspaper. The results of my study point to the fact that currently, the topic of methamphetamines in the selected newspaper are often presented in connection with inaccurate or misleading terms, which can distort the reader's perception of the given topic. The study also found that Mladá Fronta DNES reacts to events related to methamphetamines in its articles, and surveys the situation surrounding the given topic. The articles contain a 9.6% increase in the volume of numeric forms of reporting. These numeric forms include such things as information on the amount of methamphetamines or the number of perpetrators in crimes related to methamphetamines. Verbal forms of reporting focus on such information as specific descriptions of criminal perpetrators or of the crime itself. Additionally, the results indicate the fact that, from 2003 to 2013, the number of articles focusing on methamphetamines grew, in which this number increased on an almost annual basis. The difference in the presentation of the given topic has not changed between 2003 and 2013articles from both years contain the same level of negative predictions for the future. The results of this Bachelor's thesis can serve to inform the media on the presentation of the topic of methamphetamines in society. Overall, this work indicates that, in its presentation of the topic of methamphetamines, the media should focus more on future outlooks and on possible solutions for issues related to methamphetamines.

Analysis of the marketing communication of the mortgage loans on the Czech media market in the 2010–2015 period
Gunina, Daria ; Kincl, Tomáš (advisor) ; Dvořák, Jiří (referee)
This Master's thesis is primarily focused on the analysis of mass media communication on the market of mortgage loans in the period between 2010 and 2015. In the theoretical part research was done summarising existing knowledge about the development of the Czech mortgage market and mass media market in the mentioned period. In the second part focus is shifted to the methodology of the research, in particular to the data-mining method CRISP-DM. Described here are tools of descriptive statistics, that were used in the research, and also methods of regress, correlation and cluster analysis are explained. The empirical part of the thesis looks into the trends in mass media communication of mortgage loans, trying to expose relevant influences and identify reciprocal connections between mass media communication of the mortgage lenders, their financial strength and their duration of existence. In the conclusion the results of the analysis are summarised and recommendations are drawn for their implementation in practice.

Analysis of a Marketing Communication of Automotive Brands in Czech Market from the Perspective of Kotler Competitive Strategies
Křapek, Milan ; Kincl, Tomáš (advisor) ; Dvořák, Jiří (referee)
The goal is to analyse marketing communication of car manufactures on czech market with perspective of Kotlers competitive strategies and decide if communication represents position on market. Theoretical part introduces Kotlers competitive strategies and discuse different aspects of marketing communication with regard to this framework. Analysis is based on secondary data from czech advertising market. The thesis includes recommendations for each brand ( with respect to their market position ) how to communicate in the mass media.

Boredom in the film Untitled
Bernátková, Tereza ; Kratochvíl, Jaroslav (advisor) ; VACHEK, Karel (referee)
Based on a literature in the fields of psychology, visual anthropology and sensory ethnography the thesis examines boredom in film, especially the critical potential the boredom has. The key is the question, what happens in film if seemingly nothing is going on. Boredom in film is studied specifically on the example of Stephanie Spray's fims, anthropologist and filmmaker associated with Sensory Ethrnography Lab (SEL). Boredom is conceptualized as an interesting emotion encouraging sensing here and now. The thesis does not promote boredom, rather shows it as an sustainable approach towards audiovisual media and representation of the reality.

Architectural Study of the Waterfront in Trencin
Andel, Branislav ; Urbášková, Hana (referee) ; Šindlar, Jiljí (advisor)
In 2005, city council approved the addition to the city of Trenčín town planning scheme, which deals with the modernization of the railway line. preparatory work is already underway related to the transhipment of the line, the process of modernization will be conducted for several years and will greatly affect the city center. There is the possibility of extending the center to the river. I saw a couple of designs and it is clear that the city sees an opportunity in the influx of investment and capital in the area, the possibility of new attractive commercial zone. I dealt with the reconstruction of the center and the quay in my last semester work entitled Trenčín 2020 - Quay and study center. Trenčín needs more cultural institutions or green instead of other commercial and administrative areas. Trencin is also missing theater building, performances in the present operate within the alternative scene in so called House of army. So i chose the space generated by moving the rail as the location for the new municipal theater and I decided to continue to work on this during the course of the diploma work. I propose theatre as part of the Center of Performing Arts (rather popular topic these days) and i added the alternative arena and a small concert hall on the both sides of theatre, creating a center which could become a decent space for cultural activities for important regional city. Instead of green which would be reduced on the riverbank I proposed green park located in front the cultural center (at the place where today lies vast parking and local train tracks - i dealt with this issue in my previous work), which creates a natural barrier against a relatively busy road in the center. So during the last semester I have already declared the location of the theatre , I have known about the possible access roads, perspectives, problems... Then I started to shape a mass of the building - inspired by the way of work by young Danish architects - I drew a rectangular block and began to form it under the influence of surrounding elements, or limits. So began the erecion of sharp "nose" over the river, which provides a view from the foyer and cafes located on the highest floor. Same nose is on the reverse side of the building facing the city's historic center and the castle, which helps me to extends the area needed for administrative support of theater. Because of the significant design of the foyer the building is extending towards the river and on both sides there are ramps which makes roof accesible for everyone to enjoy the view. At the end the building started to look like a ship stranded on the shore, with desire to reach the water again and sail into the unknown. The basic scheme of the building is divided into three main volumes: the foyer - scene - administrative and warehouse section. Enter the foyer from the river side, walk into the light, the stage is directly connected, and partly surrounded by storage. On the higher floors of the foyer is a music café with a view on the river on the other side of the theater scene are storage spaces are the actors' dressing rooms and administrative department.

Investigation causes of the premature capacity loss in accumulator for hybrid electric vehicles
Vystrčil, Marek ; Bilko, Radek (referee) ; Bača, Petr (advisor)
This thesis describes the results of two successive experiments. The first was focused on the influence of impurities in the active mass of negative electrode in PSoC (Partial State of Charge) mode, which simulates the conditions occurring in HEV (hybrid electric vehicle). In the second experiment, cells with the same additives were exposed to optimum downforce 4N/cm2, by which we wanted to prove the influence of pressure on life of VRLA (Valve Regulated Lead Acid) cells working in operating HEV conditions.

Enlightened Actor
Hajdyla, Jiří ; Krofta, Josef (advisor) ; Tichý, Zdeněk (referee)
I am convinced that the theatre phenomenon is closely linked with light and its theatre performance characteristics. I am convinced that the first catharsis in the theatre history was the moment when a spectator experienced an awe while looking at the sunset and realizing his smallness. I am convinced that the wholeness of the creation of our world including its smallest details is based on theatre principles. Shouldn't theatre be the mirror of life? Is not man created as an image of God, according to the Bible? Isn't nature with all its action and principles an image ? a mirror ? of something hidden, great, but intimate to us? In this respect, I would like to name the light as the agent of all these pictures. Light is a kind of informer of hidden things for the man ? things that man cannot see but the light tells him about them. The world is one great light theatre. It is a God's theatre in which we as well as all things around us are the theatre props and where the light enters as God's actor. For this reason, I as an actor see light as my colleague from whom I can learn a lot. Recognizing the possibilities of light in a theatre performance is a prerequisite for becoming an enlightened actor, an actor who desires to draw from the light, to be the light and to manage the stage space similarly to the light?

Investigation of droplet nucleation in CCS relevant systems – Design and testing of a CO2 branch of the mixture preparation device.
Vinš, Václav ; Čenský, Miroslav ; Hykl, Jiří ; Hrubý, Jan
A unique in-house designed experimental apparatus for investigation of nucleation of droplets in CCS relevant systems is being developed by our team. The nucleation is measured with the help of a rapid pressure drop within an expansion chamber. In this study, a CO2 branch representing an important part of the mixture preparation device (MPD) was designed, assembled and tested. MPD is intended for preparation of CO2-rich mixtures in a sense of accurate setting of flow rates of individual gaseous components through the experimental section with the expansion chamber. In the CO2 branch, the saturated liquid CO2 is pressurized by a supercritical pump to the pressures of up to 340 bar. The required mass flow of the supercritical CO2 is accurately tuned with a help of a set of stainless steel capillary tubes. Needed lengths of the capillary tubes were determined with a help of a one-dimensional numerical model allowing prediction of both isothermal and adiabatic flow conditions.

Analysis of a Marketing Communication in a chosen Czech Republic Market from the Perspective of Kotler Partial Strategy
Kouba, Václav ; Kincl, Tomáš (advisor) ; Novák, Michal (referee)
The aim is to analyze the mass-media marketing communications companies in the lead, challengers, followers and nichers on Czech automotive market. The analysis will be based on data for ads on television, radio, print automakers entered the period of 2014 and informations on registration of producers in the same period. Information on the authorization together with the characteristics of each brand will be the starting basis for profiling groups of brands according to Kotler parcial strategy. Communication activities of the groups will be analyzed. Finally, it will be evaluated, whether companies communicate properly with respect to its position. Alternatively, it will be proposed recommendations for changes to this communication.