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Evaluation of the European Cohesion Policy in Selected Region
Podzimková, Ivana ; Tomšík, Karel (advisor) ; Pavel, Pavel (referee)
The diploma's thesis is aiming to evaluate European policy of social cohesion and its growth options in the selected region. The evaluation is connected to the Elbe cycle route and it is based on analyses.
The theoretical part of the thesis introduces the subject of European policy of social cohesion while defining its legislation and framework of the legislation. It also defines the embodiment of regional politics within legislation of the local government i.e. the Czech Republic.
Analyses of the development of the selected project i.e. the Elbe cycle route and its impact on Hradec Kralove district will be dealt with in the practical part of the thesis. Business results of entities participating on the Elbe cycle route project will be gathered and used in order to evaluate selected indicators. Final assessment will be based on benchmarking. Method of comparison, analyses and syntheses will be used to evaluate gathered data. Applicable data will be gathered by research of related literature. Information will be also provided by the executive entities connected to the project, regional websites focussed on cycle tourism and by the town of Smiřice. Data gathered by the entities that cooperate on supervision of the Elbe cycle route project will be used for the statistic assessment.
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Enhancing qualification of employees and their motivation to improve working activities in business
Sokolová, Kristýna ; Tomšíková, Kateřina (advisor) ; Jana, Jana (referee)
The name of this Bachelor´s Thesis is Enhancing qualification of employees and their motivation to augment the effect of work results in business. Its theoretical part defines terms such as human resources, education in business, qualification, competence and motivation all of which were processes along with usage of professional literature. The content of practical part concerns both the innate questionaire for which the emploees of Czech Business Bank were addressed and the concise introduction of Czech Business Bank. Result analyses evaluate questionaires and show not only the degree of employees´ satisfaction with the educational system, but also the motivation of the employer. The final part of the Thesis is focused on recommendation how to improve the contemporary situation.
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Use of social network Facebook as an educational resource in the teaching
Kaiserová, Martina ; Tomšíková, Kateřina (advisor) ; Jana, Jana (referee)
The objective of the bachelor thesis is to introduce the social network Facebook in the educational and training process and to indicate specific procedures for teaching of the subject Information and Communication technologies. The theoretical part defines the terms such as didactics of technical subjects, educational and training objectives, teaching forms and methods, as well as history and types of social networks with particular emphasis on the social network Facebook. The practical part is divided into several subsections. The introduction describes specific procedures for the use of the social network Facebook in the subject of Information and Communication technologies. The following part contains the survey on satisfaction with using Facebook in teaching conducted with the technical-vocational secondary school students and individual interviews with the teachers providing their position to the use of Facebook when teaching. Partial modifications have been recommended based on the lessons learned which should make the achieving of educational and training objectives easier when using Facebook.
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Analysis of the educational system of a specific public catering company
Tuhý, Michal ; Jirsáková, Jitka (advisor) ; Zdena, Zdena (referee)
The bachelor thesis entitled Analysis of the educational system of a specific public catering company deals in its practical part with the definition of basic concepts and themes based on study of professional literature. Above all it is about human resources management, adult education and training and the topic of business education. The practical part characterizes the company to which the analysis relates, describes its educational system and deals with brief characteristics of survey respondents. It also describes the methods and procedures of exploratory survey. Then the obtained data are evaluated and interpreted in the practical part. Following them, the SWOT analysis of opportunities and threats of the educational system within the company is arranged and proposals for its streamlining are submitted.
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Effective using of potential of bilingual environment
HOVORKOVÁ, Eva
The dissertation thesis "How to use the potential of bilingual environment efficiently" endeavors to highlight bad as well as good practices in bilingual upbringing. Bilingualism represents at present a very topical issue. In connection with increasing globalization, the issue of learning of foreign languages is more and more emphasised. People living in mixed marriages have often no idea how to bring their children up. In many cases they take steps that lead to irreversible consequences. The theoretical part of the thesis gives a survey of bilingualism, the division and kinds of bilingualism and ways of its acquisiton. The theory is practically illustrated in the empirical part through various examples. 42 case studies have been carried out, which include characteristic and uncharacteristic respondents. The findings of the research are compared with the facts mentioned in the reference works. The aim of the dissertation thesis is to find out which educational methods should parents follow in bilingual education and which methods they should better avoid.
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Are There Any Digital Curators in Czech Libraries?
Římanová, Radka ; Melichar, Marek
The development of digital repositories reveals the need for new Czech terminologies for library positions. One such job title or specialization is “digital curator”, a term which refers to a specialist responsible for digital collections. Competencies for digital curators include technical, organizational, communication, and marketing skills as well as some level of expertise in computer science as well as in information and library science. A survey of several administrators of Czech digital libraries asks how to best professionally label this group of library staff with respect to the actual activities they perform in their jobs - digital curators, administrators of digital libraries, or digital librarians? Job titles have a strong impact on higher education curricula, on the management of libraries, and also on the coordinated system of remuneration of employees at libraries, academic, and research institutions.
Fulltext: idr-1041_3 -  PDF; idr-1041_4 - PDF
Slides: idr-1041_1 - PDF; idr-1041_2 - PDF
Video: idr-1041_5 -  MP4
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Identification opportunities for the selected company
FEIKLOVÁ, Michaela
The main aim of this Diploma thesis called "Identification opportunities for the selected company" is to identify the opportunities on market and to provide possible solutions how to use these opportunities. The Diploma thesis is divided into two main parts. First part is a literature overview that should give the reader the basic knowledge and understanding of the topic. Where the information was gained by studying different sources related to the main aim of the thesis. Second part is the analytical part of the thesis. Different analysis has been chosen to support the work. The marketing situation analysis was used and included the analysis of the macroenvironment (the STEP analysis), the microenvironment, market and sales. This analysis was followed by the analysis of part of the external environment (Porter's model of five competitive forces). The last part of the analytical part is focused on the internal analysis. The human resources, finance, sales and products were analysed. The findings from the analytical chapter were used for the final SWOT analysis.
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Profile of visitors of the Toulava touristic region
PLZÁKOVÁ, Aneta
This bachelor thesis focuses on tourist area Toulava which arose three years ago. It mentions the history of Toulava which was created as a combination of beautiful nature and interesting tourist sites. It analyses what visitors always do here and popular tourist sites. The first part focuses on literature. The practical part of the work introduces two researches which were done during the summer season in 2013 and through the summer in 2015. The goal was to get a general visitor profile of Toulava. Tourist from this region filled in the questionnaires relating to this area, which were placed at various tourist spots. The work concludes that the visitors profile is still the same and tries to suggest a new product for gaining the interest of potential tourist.
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The Corporate Culture at the Company HELUZ
LOMSKÁ, Blanka
The aim of the Diploma Thesis was to analyze the field of corporate culture at the company HELUZ and suggest changes in the corporate culture. The first part summarizes information taken from the scientific literature focusing on corporate culture, its typology, the impact on company´s strategy and company performance. Practical part describes selected company HELUZ, its data, innovative and personal policy. It focuses on content of corporate culture, its elements standards and values. Further part of the Thesis deals with corporate climate, atmosphere and satisfaction of employers. Based on information previously provided I made recommendations for changes, which should be implemented by management of the company into its strategy and which should encourage strength of the corporate culture. In the last part, there are summaries, answers and suggestions for the aim of my Thesis.
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Use of grants and their influence on the urban development of Domažlice
JANSOVÁ, Nicole
The aim of the thesis "Use of grants and their influence on the urban development of Domažlice" is to evaluate the use of EU funds for the urban development. The theoretical part reviews scientific literature focused on sources and methods of using European funds. In the practical part the selected projects realized by the town Domažlice illustrate how the town uses the opportunity to draw funding from the EU funds for the urban development and for improving the quality of life.
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