National Repository of Grey Literature 142 records found  beginprevious141 - 142  jump to record: Search took 0.01 seconds. 
Exhibitions and trade fairs from the small and medium enterprises'point of view
Domorádová, Lucie ; Hartman, Ladislav (advisor) ; Hedbávný, Miroslav (referee)
Nowdays the exhibition business and whole economics are attacked by the impacts of world-wide crisis. The organizers of exhibitions and trade fairs are afraid of massive decrease in exhibitors interest info taking part at these shows. Is it really important to realize that these shows offer a quality presentation of wide assortment and companies from current branch at one place and at the same time. This fact cause that exhibitions or trade fairs are often more effective than any grandiose marketing campaign.
Exhibitions of modern art and their influence in tourism
Kováčová, Lenka ; Netková, Jarmila (advisor)
The thesis is focused on cultural tourism, declares the importance of exhibitions of modern art in cultural tourism and the importance of marketing strategy of gallery or museum, which is described on the example of Tate Modern gallery.

National Repository of Grey Literature : 142 records found   beginprevious141 - 142  jump to record:
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