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	Tourism for families with children in Pribram region BOBKOVÁ, Hana This bachelor theses deals with tourism of families with children. The aim of the bachelor thesis was prepare the product package of tourism based on the research and interviews with business entities. Detailed record
	Analysis of travel agencies' offer for selected segment - families with children Choleva, Ondřej ; Petrů, Zdenka (advisor) ; Voříšková, Barbora (referee) This thesis analyses one of the most significant segments of the tourism market, families with children. Its main aim is the analysis of three selected travel agencies' marketing mix with the emphasis on families with children. Analysis of the marketing mix made by the author of the thesis is summarised using the SWOT analysis. The travel agencies are compared in two model situations with similar conditions. Detailed record
	Analysis of travel operators offer for marketing segment - families with children Šatrová, Anna ; Petrů, Zdenka (advisor) ; Straková, Ivana (referee) This work is engaged in analysis of offer of travel operators for families with children and in after evaluation. In the first part of the work there are mentioned some terms from tourism sphere. There is also defined term tourism operator from legislative point of view. Next part is dedicated to matketing in the area of services. Families with childern present important part of demand in tourism sphere. This work analyses their wishes and needs. In analytical part of work there is researched offer for families with children in domestical and foreign tourism. At first the attention is dedicated to accomodation facilities, then the offer of travel operators is researched. Work presents sales programmes of travel operators and analyses holiday clubs for childern. The final part evaluates the quality and quantity of offered facilities. Detailed record
	Product of tourism for families with children KOZÁKOVÁ, Martina To analyze tourism development conditions for families with children in the Písek Region and to create the suggestion of a package for this segment were the main tasks of my thesis. I analyzed the primary and the secondary supply of Písek region.I want to show that families with children are very demanding but attractive segment as well. The Písek Region has appropriate conditions to become an attractive region for families with children. I created visitor{\crq}s profile and requests, which are essential for visitor to realize his visit. The package suggestion was compiled by needs and wishes of visitors. The package is divided according to children age. Detailed record

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